Chile: digital ad spend share 2016-2018

In 2018, the share of digital advertising in total advertising spending in Chile amounted to nearly 23 percent, up from 8.5 percent in 2015. Digital advertising market in Chile in 2018 was worth approximately 120 billion Chilean pesos.

Share of digital in advertising expenditure in Chile from 2015 to 2018

Growth rate
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Source

Release date

March 2019

Region

Chile

Survey time period

2015 to 2018

Special properties

based on nominal values / only among the members of the Chilean Association of Media Agencies (AAM)

Supplementary notes

Figures have been rounded.

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Statistics on "Digital advertising in Latin America"

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