Change in advertising spending in Chile 2015-2023

Published by
J. G. Navarro,
Jan 31, 2024
In 2023, total advertising spending in Chile increased by 3.5 percent – the lowest annual growth rate since 2020, a year marked by the coronavirus outbreak. Chile's ad revenues exceeded 975 billion Chilean pesos in 2023.

Change in advertising spending in Chile from 2015 to 2023

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Sources

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Release date

January 2024

Region

Chile

Survey time period

2015 to 2023

Special properties

based on nominal values; excluding agencies' fees and value-added tax (VAT)

Supplementary notes

Conducting sources included Admetricks, IAB Chile, and data sent by AAM members.

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Advertising in ChileSocial media usage in ChileAdvertising worldwideInternet usage in ChileE-commerce in Chile
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