Most trusted social networks to find and buy products in the U.S. 2022

Published by
Stephanie Chevalier,
Dec 4, 2023
YouTube is U.S. consumers' most trusted social network for product search and purchase. According to a 2022 survey, about six in ten respondents found this channel more or less trustworthy for social commerce. Meta's Facebook and Instagram platforms came in second place.

Most trusted social media platforms for finding and purchasing products in the United States in 2022

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Release date

June 2022

Region

United States

Survey time period

May 6 to 10, 2022

Number of respondents

1,000 U.S. consumers*

Age group

18-75 years

Special properties

multiple answers were possible

Supplementary notes

* Among those who find the channel either very or somewhat trustworthy for finding and purchasing products.

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Statistics on " Social commerce in the United States "

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Other statistics that may interest you Social commerce in the United States

Overview

5

Product categories

4

Social buyers

4

Purchasing behavior

6

Inspiration and influence

6

Advertising and marketing

6

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Topics

Digital retail media advertising in the United StatesCPG industry advertising in the U.S.Retail industry advertising in the United StatesDigital advertising in the U.S.U.S. Retail Brands
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