A survey on e-commerce users in Singapore conducted in July 2022 found that a paid searches were the most effective advertisements on e-commerce platforms, influencing 40 percent of the respondents to purchase an item. Push notifications were the second most effective form of digital advertisements in e-commerce.
Leading online shopping platform ads that influenced purchases among e-commerce users in Singapore as of July 2022
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Marketing Interactive, & Lazada Group. (September 12, 2022). Leading online shopping platform ads that influenced purchases among e-commerce users in Singapore as of July 2022 [Graph]. In Statista. Retrieved April 26, 2024, from https://www.statista.com/statistics/1333006/singapore-most-effective-ads-on-e-commerce-platform/
Marketing Interactive, und Lazada Group. "Leading online shopping platform ads that influenced purchases among e-commerce users in Singapore as of July 2022." Chart. September 12, 2022. Statista. Accessed April 26, 2024. https://www.statista.com/statistics/1333006/singapore-most-effective-ads-on-e-commerce-platform/
Marketing Interactive, Lazada Group. (2022). Leading online shopping platform ads that influenced purchases among e-commerce users in Singapore as of July 2022. Statista. Statista Inc.. Accessed: April 26, 2024. https://www.statista.com/statistics/1333006/singapore-most-effective-ads-on-e-commerce-platform/
Marketing Interactive, and Lazada Group. "Leading Online Shopping Platform Ads That Influenced Purchases among E-commerce Users in Singapore as of July 2022." Statista, Statista Inc., 12 Sep 2022, https://www.statista.com/statistics/1333006/singapore-most-effective-ads-on-e-commerce-platform/
Marketing Interactive & Lazada Group, Leading online shopping platform ads that influenced purchases among e-commerce users in Singapore as of July 2022 Statista, https://www.statista.com/statistics/1333006/singapore-most-effective-ads-on-e-commerce-platform/ (last visited April 26, 2024)
Leading online shopping platform ads that influenced purchases among e-commerce users in Singapore as of July 2022 [Graph], Marketing Interactive, & Lazada Group, September 12, 2022. [Online]. Available: https://www.statista.com/statistics/1333006/singapore-most-effective-ads-on-e-commerce-platform/