Factors in choosing online store for shopping in Poland in 2019, by gender

The price of products was the most significant factor in choosing an online store among Polish respondents in 2019. Women were more likely to have their choice influenced by prices and convenience of purchase and the store's return policy.

What influences your choice of internet store?

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

only $59 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date

September 2019



Survey time period


Number of respondents

984 respondents

Age group

18-65 years

Special properties

Respondents who do online shopping

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

Original question (Polish): "Co, oprócz dostępności konkretnego produktu, w istotny sposób wpływa na wybór przez Pana(ią) sklepu internetowego, w którym dokonuje Pan(i) zakupu? Proszę wskazać wszystkie czynniki mające wpływ."
Translation: "What, besides the availability of a specific product, has a significant influence on your choice of internet store? Please indicate all factors that have an influence."

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 / Month *
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract; Prices do not include sales tax.

Statistics on "E-commerce in Poland"

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.