Number of Pandora's active users in the U.S. 2013-2023

Number of Pandora's monthly active users in the United States from the 4th quarter of 2013 to the 4th quarter of 2023

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Release date

February 2024


United States

Survey time period

Q4 2013 to Q4 2023

Supplementary notes

On February 1, 2019, Pandora was acquired by Sirius XM Holdings.
Active users are defined as the number of distinct registered users that have requested audio from Pandora's servers within the trailing 30 days to the end of the final calendar month of the period. The number of active users may overstate the number of unique individuals who actively use the service within a month as one individual may register for, and use, multiple accounts.
Figures for 2009 to 2016 come from a earlier financial releases.

Until January 2013, Pandora's fiscal year started in February and ended in January of the following year. Starting with January 2014, Pandora's fiscal year will start on January 1 and end on December 31 of the same year. The period between February 1, 2013 and December 31, 2013 is a transition period.

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