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Digital ad spending per internet user in China 2010-2016
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Digital ad spending per internet user in China 2010-2016
Digital advertising spending per internet user in China from 2010 to 2016 (in U.S. dollars)
by Statista Research Department,
last edited
Sep 13, 2012
This timeline presents the digital advertising expenditure per internet user in China in 2010 and 2011 and provides a forecast for the spending until 2016. According to the source digital advertising spending in China will amount to 15 U.S. dollars per internet user in 2013.
Digital advertising spending per internet user in China from 2010 to 2016 (in U.S. dollars)
| Spending in U.S. dollars | |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| Spending in U.S. dollars | |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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by Statista Research Department,
last edited
Sep 13, 2012
This timeline presents the digital advertising expenditure per internet user in China in 2010 and 2011 and provides a forecast for the spending until 2016. According to the source digital advertising spending in China will amount to 15 U.S. dollars per internet user in 2013.
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- As a Premium user you get access to the detailed source references and background information about this statistic.
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- Release date
- September 2012
- Region
- China
- Survey time period
- September 2012
- Special properties
- includes advertising which appears on desktop and laptop computers as well as mobile phones and tablets, and includes all various formats of advertising on those platforms; excludes SMS, MMS and P2P messaging-based advertising; excludes Hong Kong
- Supplementary notes
- * Forecast.
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- September 2012
More information
- Region
- China
- Survey time period
- September 2012
- Special properties
- includes advertising which appears on desktop and laptop computers as well as mobile phones and tablets, and includes all various formats of advertising on those platforms; excludes SMS, MMS and P2P messaging-based advertising; excludes Hong Kong
- Supplementary notes
- * Forecast.
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Statistics on "Advertising in China"
- Key figures
The most important statistics
- Advertising spending in the world's largest ad markets in 2018 (in billion U.S. dollars)Advertising spending in the world's largest ad markets 2018
- Markets contributing the most to global advertising spending between 2017 and 2020 (in million U.S. dollars)Highest contributing advertising markets worldwide 2017-2020
- Advertising spending in China from 2015 to 2020 (in billion U.S. dollars)Advertising spending in China 2015-2020
- Market volume of major advertising media in China from 2010 to 2012 (in billion yuan)Market volume of major advertising media in China 2012
- Traditional media ad spend growth of industries with highest ad spend in China from 2011 to 2013 H1 (compared to the previous year)Traditional media ad spend growth in China 2013 H1, by industry with highest ad spend
- Products with the largest increase in advertising expenditure in China in 2011 (compared with the previous year)Products with the largest increase in advertising expenditure in China 2011
- Change in advertising spending in China in 2014, by mediumAd spend growth in China 2014, by medium
- Largest advertisers in China in 2013 H1, by share of total Chinese traditional media advertising spendingLargest advertisers in China in 2013 H1, by share of total Chinese ad spend
- Braodcast media - TV
The most important statistics
- TV advertising revenue in China from 2010 to 2019 (in billion U.S. dollars)China: TV ad revenue 2010-2019
- Advertising revenue growth in China from 2011 to 2013, by TV broadcast typeAd revenue growth in China 2011-2013, by TV broadcast type
- Change in advertisement length in China from 2011 to 2013, by TV broadcast typeChange in advertisement length in China 2011-2013, by TV broadcast type
- The five companies with the largest television advertising expenditure in China in 2011 (in billion yuan)Companies with the largest television advertising expenditure in China 2011
- Television advertising spend in China in 2011, by industry (in billion yuan)Television ad spend in China in 2011, by industry
- Advertising revenue of China Central Television CCTV in 2010 and 2011, by industry (in billion yuan)Advertising revenue of China Central Television CCTV in 2011, by industry
- Advertising revenue of China Central Television CCTV in 2010 and 2011, by brand (in billion yuan)Advertising revenue of China Central Television CCTV in 2011, brand
- Broadcast media - radio
The most important statistics
- Growth of spending on radio advertising in China in 2011 and 2012, by industry (compared to the previous year)Growth of spending on radio advertising in China 2012, by industry
- Companies with the highest radio advertising expenditure in China in 2012 (in million yuan)Companies with the highest radio advertising expenditure in China in 2012
- Growth of spendings for radio advertising in China in 2012, by leading brands (compared to the previous year)Growth of spendings for radio advertising in China 2012, by brands
- Print media - newspapers
The most important statistics
- Market volume of newspaper advertising in China from 2001 to 2014 (in billion yuan)Market volume of newspaper advertising in China by 2014
- Year-on-year growth of China's newspaper advertising market volume from 2007 to 2014*Growth of the Chinese newspaper advertising market volume by 2014
- Newspaper advertising expenditure in China in 2012, by industry (in billion yuan)Newspaper advertising expenditure in China in 2012, by industry
- The five companies with the highest newspaper advertising expenditure in 2011 (in billion yuan)Companies with the highest newspaper advertising expenditure 2011
- Newspaper advertising spend growth in China in 2012, by leading brands (compared to the previous year)Newspaper ad spend growth in China 2012, by brands
- Print media - magazines
The most important statistics
- Magazine advertising expenditure in China in 2012, by category (in billion yuan)Magazine advertising expenditure in China in 2012, by category
- Chinese companies with the highest magazine advertising expenditure in 2011 (in million yuan)Companies with the highest magazine advertising expenditure 2011
- Leading brands in China as of the first half of 2013, by magazine advertising spending growthLeading brands in China H1 2013, by magazine ad spend growth
- Outdoor
The most important statistics
- Growth of spending on transit advertising in China in 2011 and 2012 (compared to the previous year)Growth of spending on transit advertising in China 2012
- Growth of spending on transit advertising in China in 2011 and 2012, by industry (compared to the previous year)Growth of spending on transit advertising in China 2012, by industry
- Building advertising spend growth in China in 2011 and 2012 (compared to the previous year)Building ad spend growth in China 2012
- Digital
The most important statistics
- Revenue generated with online advertising in China from 2006 to 2016 (in billion yuan)Revenue generated with online advertising in China until 2016
- Online advertising market share of China's total advertising market from 2007 to 2014Online advertising as share of China's total advertising market 2014
- Digital advertising spending per internet user in China from 2010 to 2016 (in U.S. dollars)Digital ad spending per internet user in China 2010-2016
- Market share of internet companies in China in 2012, by online advertising revenue Market share of internet companies in China by online ad revenue 2012
- Leading internet companies in China in 2012, by online advertising revenue (in billion yuan)Leading internet companies in China by online advertising revenue 2012
- Market volume of advertising on search engines in China from 2015 to 2021 (in billion yuan)Market volume of advertising on search engines in China 2015-2021
- Social media advertising spending in China from 2014 to 2018 (in billion yuan)Social media ad spend in China 2014-2018
- Advertising revenue of the online video industry in China from 2011 to 2020 (in billion yuan)Advertising revenue of the online video industry in China 2011-2020
- Mobile
The most important statistics
- Market volume of mobile advertising in China from 2013 to 2021 (in billion yuan)Total revenue of the mobile advertising market in China 2013-2021
- Annual growth rate of mobile advertising market volume in China from 2013 to 2021Growth of mobile advertising market volume in China 2013-2021
- Share of mobile internet in digital advertising spending in China from 2014 to 2019Share of mobile in digital ad spend in China 2014-2019
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Studies
- Digital advertising in Europe
- Digital advertising in Latin America
- Digital advertising in North America
- Digital advertising formats in the U.S.
- Digital advertising in Canada
- Digital advertising in the U.S.
- Digital advertising in the United Kingdom (UK)
- Online advertising metrics
- Programmatic advertising
- BRICS advertising
- Advertising in the Netherlands
- Advertising in Turkey
- Advertising in Belgium
- E-mail marketing in the United Kingdom (UK)
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Statistics on "Advertising in China"
- Advertising spending in the world's largest ad markets in 2018 (in billion U.S. dollars)
- Markets contributing the most to global advertising spending between 2017 and 2020 (in million U.S. dollars)
- Advertising spending in China from 2015 to 2020 (in billion U.S. dollars)
- Market volume of major advertising media in China from 2010 to 2012 (in billion yuan)
- Traditional media ad spend growth of industries with highest ad spend in China from 2011 to 2013 H1 (compared to the previous year)
- Products with the largest increase in advertising expenditure in China in 2011 (compared with the previous year)
- Change in advertising spending in China in 2014, by medium
- Largest advertisers in China in 2013 H1, by share of total Chinese traditional media advertising spending
- Largest brands in China in 2012, by total traditional media advertising expenditure
- The ten companies with the highest advertising expenditure in China in 2011 (in billion yuan)
- TV advertising revenue in China from 2010 to 2019 (in billion U.S. dollars)
- Advertising revenue growth in China from 2011 to 2013, by TV broadcast type
- Change in advertisement length in China from 2011 to 2013, by TV broadcast type
- The five companies with the largest television advertising expenditure in China in 2011 (in billion yuan)
- Television advertising spend in China in 2011, by industry (in billion yuan)
- Advertising revenue of China Central Television CCTV in 2010 and 2011, by industry (in billion yuan)
- Advertising revenue of China Central Television CCTV in 2010 and 2011, by brand (in billion yuan)
- Growth of spending on radio advertising in China in 2011 and 2012, by industry (compared to the previous year)
- Companies with the highest radio advertising expenditure in China in 2012 (in million yuan)
- Growth of spendings for radio advertising in China in 2012, by leading brands (compared to the previous year)
- Market volume of newspaper advertising in China from 2001 to 2014 (in billion yuan)
- Year-on-year growth of China's newspaper advertising market volume from 2007 to 2014*
- Newspaper advertising expenditure in China in 2012, by industry (in billion yuan)
- The five companies with the highest newspaper advertising expenditure in 2011 (in billion yuan)
- Newspaper advertising spend growth in China in 2012, by leading brands (compared to the previous year)
- Magazine advertising expenditure in China in 2012, by category (in billion yuan)
- Chinese companies with the highest magazine advertising expenditure in 2011 (in million yuan)
- Leading brands in China as of the first half of 2013, by magazine advertising spending growth
- Growth of spending on transit advertising in China in 2011 and 2012 (compared to the previous year)
- Growth of spending on transit advertising in China in 2011 and 2012, by industry (compared to the previous year)
- Building advertising spend growth in China in 2011 and 2012 (compared to the previous year)
- Revenue generated with online advertising in China from 2006 to 2016 (in billion yuan)
- Online advertising market share of China's total advertising market from 2007 to 2014
- Digital advertising spending per internet user in China from 2010 to 2016 (in U.S. dollars)
- Market share of internet companies in China in 2012, by online advertising revenue
- Leading internet companies in China in 2012, by online advertising revenue (in billion yuan)
- Market volume of advertising on search engines in China from 2015 to 2021 (in billion yuan)
- Social media advertising spending in China from 2014 to 2018 (in billion yuan)
- Advertising revenue of the online video industry in China from 2011 to 2020 (in billion yuan)
- Market volume of mobile advertising in China from 2013 to 2021 (in billion yuan)
- Annual growth rate of mobile advertising market volume in China from 2013 to 2021
- Share of mobile internet in digital advertising spending in China from 2014 to 2019
- Online advertising revenue in the United States from 2000 to 2018 (in billion U.S. dollars)
- Breakdown of online advertising revenue in the United States in 2018, by type
- Digital advertising spending in China from 2016 to 2023 (in billion U.S. dollars)
- Countries with highest online advertising spending in Europe in 2017 and 2018 (in billion euros)
- Digital advertising spending in Ukraine from 2015 to 2018* (in billion Ukrainian hryvnia)
- Annual online advertising revenue in China from 2013 to 2020 (in billion yuan)
- Breakdown of digital advertising expenditure in Ukraine in 2018, by type of content* (in million Ukrainian hryvnia)
- Digital advertising expenditure in the United Kingdom (UK) from 2008 to 1st half 2018 (in billion GBP)
- Gross online advertising spending in Germany from June 2017 to June 2019 (in million euros)
- Revenue of the online advertising industry in China from 2013 to 2021 (in billion yuan)
- Annual growth rate of the online advertising revenue in China from 2011 to 2021
- Attitude and reaction of internet users towards news feed advertisements on personal computers in China as of March 2019
- Distribution of online advertising revenue in China in 2018, by type
- Spending on digital advertising in Norway from 2007 to 2017, with a forecast to 2019 (in million NOK)
- Online advertising spend in the United Kingdom (UK) from 2008 to 2018 (in billion euros)
- Online advertising spending in Europe from 2006 to 2018 (in billion euros)
- Digital advertising spending in selected countries worldwide in 2018 (in billion U.S. dollars)
- Companies with the highest investments in online advertising in Germany in 2018 (in million euros)
- Digital advertising spending in the United Kingdom (UK) from 2007 to 2019 (in million GBP)
- Digital advertising revenue in India from 2008 to 2023 (in billion Indian rupees)
- Spending on digital advertising in Italy from 2012 to 2019, by type (in million euros)
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