Share of digital holiday shopping according to U.S. mobile users 2016

Percentage of holiday season purchases conducted digitally according to mobile device users in the United States as of July 2016

Share of digital holiday shopping according to U.S. mobile users 2016 This statistic gives information on the share of holiday season purchases conducted digitally according to mobile device users in the United States as of July 2016. During the survey period, 23 percent of respondents stated that they would make about half of their gift purchases online.
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Percentage of holiday season purchases conducted digitally according to mobile device users in the United States as of July 2016

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Share of respondents
All5%
About 75%13%
About 50%23%
About 25%30%
None29%
Share of respondents
All5%
About 75%13%
About 50%23%
About 25%30%
None29%
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This statistic gives information on the share of holiday season purchases conducted digitally according to mobile device users in the United States as of July 2016. During the survey period, 23 percent of respondents stated that they would make about half of their gift purchases online.
Show more
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Statistics on "Holiday season e-commerce in the United States"
  • Overview
  • Online retail
  • Consumer behavior
  • Mobile usage
  • Black Friday
  • Cyber Monday
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