Percentage of holiday season purchases conducted digitally according to mobile device users in the United States as of July 2016

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Share of respondents
All5%
About 75%13%
About 50%23%
About 25%30%
None29%
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About This Statistic

This statistic gives information on the share of holiday season purchases conducted digitally according to mobile device users in the United States as of July 2016. During the survey period, 23 percent of respondents stated that they would make about half of their gift purchases online.

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