The statistic presents the frequency with which smartphone users in the United States click on or touch advertisements when getting news on their smartphone. In 2012, 11 percent of responding news users stated they sometimes clicked on advertisements when getting news on their smartphone.
How often, if ever, do you touch or click on ads when getting news on your phone?
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$199 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Statistics on
About the industry
9
- Premium Statistic Share of news consumers who use ad-blocking software in Australia 2016-2018
- Premium Statistic Reaction of Chinese internet users to news feed ads on PCs 2019
- Premium Statistic Most reliable platforms for ads in Denmark 2019, by age group
- Premium Statistic Mobile ad spend share in Latin America 2022, by country
- Premium Statistic Mobile ad spend growth in Latin America 2022, by country
- Premium Statistic Main channels of new brand discovery Japan Q3 2023
- Premium Statistic Hakuhodo's creative advertisement service billings FY 2013-2022
- Premium Statistic Advertising revenue growth in Sweden Q2 2020, by medium
- Premium Statistic Share of individuals paying for ad blockers in the United Kingdom (UK) 2020
About the region
10
- Basic Statistic Average time spent with mobile news articles in the U.S. by article length 2015
- Basic Statistic Most popular news platforms in the U.S. 2022, by age group
- Basic Statistic Most popular news platforms in the U.S. 2022, by gender
- Premium Statistic TV news platforms used by consumers in the U.S. 2018
- Premium Statistic TV news platforms used by consumers in the U.S. in 2018, by age group
- Basic Statistic Time spent with mobile news articles in the U.S. by social media source 2015
- Premium Statistic Digital only subscriptions replacing print subscriptions in the United States 2012
- Premium Statistic U.S. adults whose political awareness is raised by social networking 2011, by age
- Premium Statistic Social media as a source of news in the U.S. 2020-2022
- Premium Statistic Credibility of ABC in the U.S. 2022
Selected statistics
1
Other regions
10
- Premium Statistic Number of news sources used in the United Kingdom (UK) 2022
- Premium Statistic Social media as main source of news in the Nordics 2019, by gender
- Basic Statistic Online newspaper consumption in Great Britain 2007-2013
- Basic Statistic Reading fake news about the coronavirus in Norway 2020, by source
- Premium Statistic Social network usage for news access worldwide 2019-2023
- Basic Statistic Opinion on main news and information sources in Russia 2010-2023
- Premium Statistic News brands accessed online in Australia 2023
- Basic Statistic Weekly magazines' readers Italy 2015-2022
- Premium Statistic Share of individuals paying for online editorial content in Sweden 2019, by topic
- Premium Statistic Main news sources in Finland 2019
Related statistics
10
- Premium Statistic Mobile share of digital ad spend in the UK 2008-2022
- Premium Statistic Digital publisher advertising revenue growth in the UK 2021-2023
- Premium Statistic Digital publisher revenue growth in the UK 2023, by type
- Basic Statistic Online media advertising revenue in Iceland 1998-2022
- Premium Statistic Digital ad spend in Puerto Rico 2021, by device
- Premium Statistic Travel industry digital ad spend growth in the U.S. 2019-2023
- Premium Statistic Share of individuals paying for ad blockers in Finland 2020
- Premium Statistic Detected use of ad blockers in Germany 2020, by device
- Premium Statistic Whitelisting websites from ad blocking in Norway 2018-2020
- Premium Statistic Detected use of ad blockers in Denmark 2020, by device
Further related statistics
10
- Digital news purchases worldwide 2023
- Use of mobile devices to make restaurant reservations in the U.S. 2014, by age group
- BlackBerry net income/loss 2009-2023
- Global advertising expenditure of Colgate-Palmolive 2009-2023
- LG Electronics revenue by segment 2016-2023, by quarter
- Paid ad methods used for B2C content marketing North America 2022
- Number of China Unicom mobile subscriptions 2012-2022
- Number of AT&T of connected device subscribers 2009-2023
- Device usage among children to consume media in the United Kingdom (UK) 2013-2019
- Internet usage on a mobile phone in Great Britain 2010-2019, by age
Further Content: You might find this interesting as well
Statistics
- Digital news purchases worldwide 2023
- Use of mobile devices to make restaurant reservations in the U.S. 2014, by age group
- BlackBerry net income/loss 2009-2023
- Global advertising expenditure of Colgate-Palmolive 2009-2023
- LG Electronics revenue by segment 2016-2023, by quarter
- Paid ad methods used for B2C content marketing North America 2022
- Number of China Unicom mobile subscriptions 2012-2022
- Number of AT&T of connected device subscribers 2009-2023
- Device usage among children to consume media in the United Kingdom (UK) 2013-2019
- Internet usage on a mobile phone in Great Britain 2010-2019, by age
Pew Research Center, & The Economist. (October 1, 2012). How often, if ever, do you touch or click on ads when getting news on your phone? [Graph]. In Statista. Retrieved April 26, 2024, from https://www.statista.com/statistics/248918/frequency-of-clicking-on-ads-when-getting-news-on-smartphones-in-the-us/
Pew Research Center, und The Economist. "How often, if ever, do you touch or click on ads when getting news on your phone?." Chart. October 1, 2012. Statista. Accessed April 26, 2024. https://www.statista.com/statistics/248918/frequency-of-clicking-on-ads-when-getting-news-on-smartphones-in-the-us/
Pew Research Center, The Economist. (2012). How often, if ever, do you touch or click on ads when getting news on your phone?. Statista. Statista Inc.. Accessed: April 26, 2024. https://www.statista.com/statistics/248918/frequency-of-clicking-on-ads-when-getting-news-on-smartphones-in-the-us/
Pew Research Center, and The Economist. "How Often, If Ever, Do You Touch or Click on Ads When Getting News on Your Phone?." Statista, Statista Inc., 1 Oct 2012, https://www.statista.com/statistics/248918/frequency-of-clicking-on-ads-when-getting-news-on-smartphones-in-the-us/
Pew Research Center & The Economist, How often, if ever, do you touch or click on ads when getting news on your phone? Statista, https://www.statista.com/statistics/248918/frequency-of-clicking-on-ads-when-getting-news-on-smartphones-in-the-us/ (last visited April 26, 2024)
How often, if ever, do you touch or click on ads when getting news on your phone? [Graph], Pew Research Center, & The Economist, October 1, 2012. [Online]. Available: https://www.statista.com/statistics/248918/frequency-of-clicking-on-ads-when-getting-news-on-smartphones-in-the-us/