Digital marketing trends in Australian businesses FY 2018

This statistic shows the results of a survey into digital marketing trends for businesses in Australia during the financial year 2017 to 2018. During the period considered, 73 percent of respondents said that they had used, or planned to use, content based marketing.

Breakdown of digital marketing trends for businesses in Australia during the financial year 2018

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Source

Release date

February 2018

Region

Australia

Survey time period

FY 2018

Number of respondents

286 respondents

Special properties

Survey count is businesses rather than individuals.

Method of interview

Online survey

Supplementary notes

Respondents were asked: Which of these emerging digital marketing trends does your organization currently use or plan to use in 2017/18?

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Statistics on "Social media marketing"

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