Joseph Johnson
Research expert covering media, advertising & the internet in the UK & Europe
Get in touch with us nowDirect mail advertising revenue in the United Kingdom (UK) 2013-2021
This statistic shows direct mail advertising revenue in the United Kingdom (UK) from 2013 to 2019, and a forecast to 2021. In 2019, direct mail advertising accounted for 1.39 billion British pounds of revenue.
Direct mail advertising refers to postal material that is sent directly to a mailing address. The majority of postal services try to opt out of this form of mailing as they see it to have a negative environmental impact. Different forms of mail advertising include plastic mailers, coupons, envelopes, catalogs, normal commercial advertising and pre-approved credit card applications. Sometimes direct mail advertising can be sent to pre-selected individuals, or it can be sent out to a whole neighborhood.
Direct mail advertising refers to postal material that is sent directly to a mailing address. The majority of postal services try to opt out of this form of mailing as they see it to have a negative environmental impact. Different forms of mail advertising include plastic mailers, coupons, envelopes, catalogs, normal commercial advertising and pre-approved credit card applications. Sometimes direct mail advertising can be sent to pre-selected individuals, or it can be sent out to a whole neighborhood.
