As of the third quarter of 2023, the most popular reason for using social media according to users in the United States was to keep in touch with family and friends, with almost 59 percent of respondents choosing this as their leading reason. Overall, 40.9 percent of internet users in the U.S. said that they used social media to fill their spare time, and 31.9 percent said they used it to find content. Live streams, following sports, and making new contacts were other popular reasons for using social networks.
Most popular reasons for internet users in the United States to use social media as of 3rd quarter 2023
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DataReportal, & We Are Social, & Meltwater. (February 22, 2024). Most popular reasons for internet users in the United States to use social media as of 3rd quarter 2023 [Graph]. In Statista. Retrieved November 01, 2024, from https://www.statista.com/statistics/1337321/us-leading-social-media-usage-reasons/
DataReportal, und We Are Social, und Meltwater. "Most popular reasons for internet users in the United States to use social media as of 3rd quarter 2023." Chart. February 22, 2024. Statista. Accessed November 01, 2024. https://www.statista.com/statistics/1337321/us-leading-social-media-usage-reasons/
DataReportal, We Are Social, Meltwater. (2024). Most popular reasons for internet users in the United States to use social media as of 3rd quarter 2023. Statista. Statista Inc.. Accessed: November 01, 2024. https://www.statista.com/statistics/1337321/us-leading-social-media-usage-reasons/
DataReportal, and We Are Social, and Meltwater. "Most Popular Reasons for Internet Users in The United States to Use Social Media as of 3rd Quarter 2023." Statista, Statista Inc., 22 Feb 2024, https://www.statista.com/statistics/1337321/us-leading-social-media-usage-reasons/
DataReportal & We Are Social & Meltwater, Most popular reasons for internet users in the United States to use social media as of 3rd quarter 2023 Statista, https://www.statista.com/statistics/1337321/us-leading-social-media-usage-reasons/ (last visited November 01, 2024)
Most popular reasons for internet users in the United States to use social media as of 3rd quarter 2023 [Graph], DataReportal, & We Are Social, & Meltwater, February 22, 2024. [Online]. Available: https://www.statista.com/statistics/1337321/us-leading-social-media-usage-reasons/