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Share of paid search advertising spending going on mobile search in Europe in 2017, by country

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Mobile search ad spending share of paid search in European countries 2017 This statistic gives information on the share of mobile search advertising as percent of online paid-search advertising in selected European countries in 2017. That year, mobile search advertising's share in Ireland was 59.3 percent. Serbia had the highest share of mobile in paid search ad spend at 60 percent.
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Description

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This statistic gives information on the share of mobile search advertising as percent of online paid-search advertising in selected European countries in 2017. That year, mobile search advertising's share in Ireland was 59.3 percent. Serbia had the highest share of mobile in paid search ad spend at 60 percent.
Show more
Release date
June 2018
Region
Europe
Survey time period
2013 to 2017
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