CPG spending of U.S. Boomers and Seniors 2014-2020

The statistic shows the consumer packaged goods (CPG) spending of U.S. citizens considered as Baby Boomers (50-68 years) and Seniors (69-89 years) in 2014, and gives projections for 2016, 2018, and 2020. In 2016, Baby Boomers and Seniors in the United States are projected to spend 214.7 billion U.S. dollars on CPG. Total U.S. CPG industry sales were expected to exceed 750 billion U.S. dollars in 2015.

Consumer packaged goods (CPG) spending of U.S. Boomers and Seniors from 2014 to 2020 (in billion U.S. dollars)*

Spending in billion U.S. dollars
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Sources

Release date

June 2014

Region

United States

Survey time period

2014

Supplementary notes

IRI Consumer Network for the 52 weeks ended February 9, 2014.
* Cohort definitions: Younger Boomers are born between 1956 and 1964 (50 to 58 years); Older Boomers are born between 1946 and 1955 (59 to 68 years); Seniors are born between 1925 and 1945 (69 to 89 years).
** Projection.

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