A study from the second quarter of 2020 on adblocking among internet users in the United States found that 86 percent of respondents said they knew what an adblocker was. At the same time nine percent said they did not know what adblockers were.
Share of internet users who know what an ad blocker is in the United States as of the second quarter of 2020
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AudienceProject. (August 19, 2020). Share of internet users who know what an ad blocker is in the United States as of the second quarter of 2020 [Graph]. In Statista. Retrieved October 12, 2024, from https://www.statista.com/statistics/874001/awareness-ad-blocking-us/
AudienceProject. "Share of internet users who know what an ad blocker is in the United States as of the second quarter of 2020." Chart. August 19, 2020. Statista. Accessed October 12, 2024. https://www.statista.com/statistics/874001/awareness-ad-blocking-us/
AudienceProject. (2020). Share of internet users who know what an ad blocker is in the United States as of the second quarter of 2020. Statista. Statista Inc.. Accessed: October 12, 2024. https://www.statista.com/statistics/874001/awareness-ad-blocking-us/
AudienceProject. "Share of Internet Users Who Know What An Ad Blocker Is in The United States as of The Second Quarter of 2020." Statista, Statista Inc., 19 Aug 2020, https://www.statista.com/statistics/874001/awareness-ad-blocking-us/
AudienceProject, Share of internet users who know what an ad blocker is in the United States as of the second quarter of 2020 Statista, https://www.statista.com/statistics/874001/awareness-ad-blocking-us/ (last visited October 12, 2024)
Share of internet users who know what an ad blocker is in the United States as of the second quarter of 2020 [Graph], AudienceProject, August 19, 2020. [Online]. Available: https://www.statista.com/statistics/874001/awareness-ad-blocking-us/