Awareness of ad blocking in the U.S. 2018

This statistic presents the awareness of adblocking among internet users in the United States as of the second quarter of 2018. According to the findings, 83 percent of surveyed internet users in the U.S. were aware of ad blocking services.

Awareness of ad blocking in the United States as of the 2nd quarter 2018

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Release date

June 2018


United States

Survey time period

Q2 2018

Number of respondents


Age group

15 years and older

Special properties

among internet users

Method of interview

Online survey

Supplementary notes

The source does not provide specific information on the country-specific sample numbers; total survey sample was 14,000.

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Statistics on "Ad blocking"

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