Black Friday promotions planned UK & Ireland 2014

This statistic shows the share of retailers planning Black Friday promotions in the United Kingdom and Ireland in 2014. Black Friday is a tradition in the United States, taking place the Friday after Thanksgiving to mark the start of the Christmas shopping season. According to the survey, 64.6 percent of UK and Irish retailers plan to offer promotions on Black Friday.

Share of retailers planning Black Friday Promotions in the United Kingdom (UK) and Ireland in 2014

Characteristic	Share of respondents
Yes	64.6%
No	28.1%
Don't know	7.3%

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Release date

November 2014

More information

Region

Ireland, United Kingdom

Survey time period

August to September 2014

Number of respondents

352*

Special properties

Retailers; Nationally representative spread

Method of interview

Online interview

Supplementary notes

* 302 retailers in the UK and 50 retailers in Ireland interviewed.

Black Friday refers to the Friday after Thanksgiving in the United States, often considered to be the start of the Christmas shopping season. In recent years retailers in the UK have begun to adopt the tradition.

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