This statistic displays advertising spending in Germany, by medium, from 2008 to 2018, with forecast to 2020. It was forecast that television advertising spending would reach 4.66 billion euro in 2020.
Advertising expenditure in Germany from 2008 to 2020, by medium
(in million euro)
* Forecast Newspapers include advertising journals, weekly and Sunday newspapers, and supplements. Magazines include B2B but exclude directories.
Agency commission: out. Discounts from ratecard: after. Newspaper classified: in. Internet classified: out
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GroupM. (June 30, 2019). Advertising expenditure in Germany from 2008 to 2020, by medium (in million euro) [Graph]. In Statista. Retrieved May 24, 2022, from https://www.statista.com/statistics/387483/advertising-expenditure-in-germany-by-medium/
GroupM. "Advertising expenditure in Germany from 2008 to 2020, by medium (in million euro)." Chart. June 30, 2019. Statista. Accessed May 24, 2022. https://www.statista.com/statistics/387483/advertising-expenditure-in-germany-by-medium/
GroupM. (2019). Advertising expenditure in Germany from 2008 to 2020, by medium (in million euro). Statista. Statista Inc.. Accessed: May 24, 2022. https://www.statista.com/statistics/387483/advertising-expenditure-in-germany-by-medium/
GroupM. "Advertising Expenditure in Germany from 2008 to 2020, by Medium (in Million Euro)." Statista, Statista Inc., 30 Jun 2019, https://www.statista.com/statistics/387483/advertising-expenditure-in-germany-by-medium/
GroupM, Advertising expenditure in Germany from 2008 to 2020, by medium (in million euro) Statista, https://www.statista.com/statistics/387483/advertising-expenditure-in-germany-by-medium/ (last visited May 24, 2022)
