UBS and Credit Suisse banks ranked by brand value in Switzerland 2015-2019

This statistic illustrates the two leading banks domiciled in Switzerland, ranked by the brand value between 2015 and 2019. The highest position in the ranking was occupied by UBS, with a brand rank value of just over 10.6 billion U.S. dollars as of 2019.

Brand value of UBS and Credit Suisse banks in Switzerland from 2015 to 2019

UBSCredit Suisse
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Sources

Release date

January 2019

Region

Switzerland

Survey time period

2015 to 2019

Supplementary notes

The source provides further calculation of brand value context in the methodology section of the report (this calculation is a multiplication of Brand Strength Index, Brand Royalty Rate and brand specific revenues).

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Statistics on "Brand Value"

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