Survey on attitudes towards advertising in Germany 2012

This statistic shows the results of a survey on the attitude towards advertising in Germany in 2012. During the survey period it was found that more than 62 percent of Germans agreed that advertising is actually quite helpful for the consumer.

Share of respondents that agreed fully or mostly with the following statements about advertising in Germany in 2012

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Source

Release date

May 2013

Region

Germany

Survey time period

2012

Number of respondents

32,221 respondents

Age group

12 years and older

Special properties

representative for a population of 71.8 million

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Statistics on "Advertising in Germany"

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