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Interest of purchasing daily consumer goods online in Germany 2013-2015

This statistic shows the results of a survey on the interest in purchasing groceries or other daily consumer goods and getting them delivered at home in Germany from 2013 to 2015. In 2013, there were about 15.65 million people among the German-speaking population aged 14 years and older, who would be interested in this service.

Number of people interested in purchasing groceries or other daily consumer goods online and getting them delivered in Germany from 2013 to 2015

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Source

Release date

October 2015

Region

Germany

Survey time period

2013 to 2015

Age group

14 years and older

Special properties

German-speaking population

Method of interview

Face-to-face interview

Supplementary notes

Information on base:
German-speaking population age 14 and over in private households, at main residence in the Federal Republic of Germany.

Information on random sample:
2013: 8,702 respondents, projected to a population of 70.33 million
0 2014: 8,156 respondents, projected to a population of 70.52 million
2015: 7,009 respondents, projected to a population of 69.24 million

This question was phrased by the source as follows: "On these cards you can see a selection of offers and new technological possibilities, which already exist or will exist in the near future. It doesn't matter if you have the technological means to access these services or not: which of these would you be interested in personally, which of these would you find useful? - shopping for groceries or other daily consumer goods online and have them delivered by a courier service." (original German question:"Hier auf den Karten sind einige Angebote und technische Entwicklungen aufgeschrieben, die es bereits heute gibt oder in naher Zukunft geben wird. Einmal abgesehen davon, ob Sie über die technischen Möglichkeiten verfügen: Was davon interessiert Sie persönlich, was können Sie selbst gut gebrauchen? - Man kann Lebensmittel oder andere Dinge des täglichen Bedarfs über das Internet einkaufen und von Kurierdiensten nach Hause bringen lassen")

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