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Share of app user engagement worldwide 2016-2019, by category

Published by Statista Research Department, Feb 4, 2021
Games, video, and social apps accounted for the bulk of global hours spend on mobile apps. In 2019, social and communication apps accounted for half of the time users worldwide spent on mobile apps. Video and entertainment apps accounted for 21 percent of mobile hours, up from a mere 13 percent in 2016.

Distribution of global hours spent on mobile from 2016 to 2019, by category

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Sources

Release date

January 2020

Region

Worldwide

Survey time period

2016 to 2019

Special properties

Android only, excluding China

Supplementary notes

Values may not add up to 100 percent due to rounding.

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