Key brands' market share of ground coffee in the U.S. 2019

In 2019, Folgers was the leading ground coffee brand in the United States, accounting for about 26 percent of the U.S. ground coffee market. Maxwell House and Starbucks each had a market share of about 12 percent each.

Coffee brands in the United States

The leading coffee brand of 2019, Folgers Coffee, produced over one billion U.S. dollars in sales in the United States that year. Dunkin’ Donuts, which stood in fifth place, reached sales numbers of about 300 million U.S. dollars. In the same year, private labels dominated the single-cup coffee brand sales list in the United States. Private labels single-cup sales amounted to about 950 million U.S. dollars. Other major brands on the list included Starbucks and Keurig Donut Shop.

Coffee brands in U.S. C-stores

Stok was by far the most popular brand of cold brew coffee bought in C-stores (convenience stores) in the United States in 2019. C-store sales of Stok cold brew coffee reached nearly 7 million U.S. dollars that year. Within that year’s cappuccino/iced coffee category, Starbucks Frappuccino and Doubleshot each generated the highest sales figures in the country.

Market share of ground coffee in the United States in 2019, by leading brands

Market share
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Sources

Release date

July 2019

Region

United States

Survey time period

52 weeks ended May 19, 2019

Supplementary notes

Total U.S. sales through supermarkets, drug stores, mass merchandisers, gas and convenience stores, military commissaries and select club and dollar retail chains for the 52 weeks ended May 19, 2019.

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Statistics on "Coffee market in the U.S."

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