In 2021, the established market with the largest market research revenue was the United States, with a total nationwide turnover of almost 21 billion U.S. dollars. The United Kingdom was second in the list and had a revenue of approximately 17 billion U.S. less than that of the United States.
Countries with the largest established research sectors worldwide in 2021, by revenue (in billion U.S. dollars)
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Statistics on Market research
Industry overview
8
- Premium Statistic Global revenue of the market research industry 2008-2021
- Premium Statistic Global revenue of the market research industry by region 2009-2021
- Premium Statistic Distribution of global market research revenue by region 2021
- Premium Statistic Annual growth in market research revenue worldwide by region 2021
- Premium Statistic Market share of the market research industry worldwide by country 2021
- Premium Statistic Countries with the largest established research revenue worldwide 2021
- Premium Statistic Leading market research companies worldwide by global research revenue 2016-2021
- Basic Statistic Development of researcher skills prioritized by clients & providers worldwide 2021
Global leaders
8
- Premium Statistic Research revenue of Nielsen Holdings worldwide 2006-2021
- Premium Statistic Number of full-time Nielsen Holdings employees in the U.S. 2007-2021
- Premium Statistic Research revenue of Kantar worldwide 2006-2021
- Premium Statistic Number of full-time employees at Kantar in the U.S. 2007-2021
- Premium Statistic Research revenue of IQVIA worldwide 2013-2022
- Premium Statistic Revenue of Ipsos worldwide 2000-2021
- Basic Statistic Number of Ipsos employees worldwide 2000-2021
- Premium Statistic Research revenue of GfK worldwide 2007-2021
Research methods
6
- Premium Statistic Market research: research services contributing the most to revenues 2021, by type
- Premium Statistic Sectors concentrating the most spending on market research 2021, by client's sector
- Premium Statistic Global spending on market research services in 2021, by survey type
- Basic Statistic Most used quantitative methods in the market research industry worldwide 2020
- Premium Statistic Most used qualitative methods used in the market research industry worldwide 2020
- Premium Statistic Emerging market research approaches used worldwide 2020
Further related statistics
17
- Market research revenue in Canada 2009-2019
- Market research revenue in the UK 2009-2019
- Countries with the largest market research revenue worldwide 2019
- Global revenue of traditional market research 2014-2018
- Market research revenue in Japan 2011-2020
- Market research revenue in China 2010-2021
- Share of employees in the research area in Romania 2021, by sector of activity
- Market research revenue growth worldwide 2009-2021
- Industry revenue of “market research and public opinion polling“ in Germany 2012-2025
- Industry revenue of “market research and public opinion polling“ in the United Kingdom 2012-2025
- Industry revenue of “market research and public opinion polling“ in Denmark 2012-2025
- Industry revenue of “market research and public opinion polling“ in Croatia 2012-2025
- Industry revenue of “market research and public opinion polling“ in Sweden 2012-2025
- Forecast: revenue market research France 2008-2020
- Forecast: revenue market research Turkey 2009-2020
- New market research technologies planning to use in the U.S. 2018
- Use of webcam-based interviews in market research worldwide 2014-2018
Further Content: You might find this interesting as well
Statistics
- Market research revenue in Canada 2009-2019
- Market research revenue in the UK 2009-2019
- Countries with the largest market research revenue worldwide 2019
- Global revenue of traditional market research 2014-2018
- Market research revenue in Japan 2011-2020
- Market research revenue in China 2010-2021
- Share of employees in the research area in Romania 2021, by sector of activity
- Market research revenue growth worldwide 2009-2021
- Industry revenue of “market research and public opinion polling“ in Germany 2012-2025
- Industry revenue of “market research and public opinion polling“ in the United Kingdom 201...
- Industry revenue of “market research and public opinion polling“ in Denmark 2012-2025
- Industry revenue of “market research and public opinion polling“ in Croatia 2012-2025
- Industry revenue of “market research and public opinion polling“ in Sweden 2012-2025
- Forecast: revenue market research France 2008-2020
- Forecast: revenue market research Turkey 2009-2020
- New market research technologies planning to use in the U.S. 2018
- Use of webcam-based interviews in market research worldwide 2014-2018
ESOMAR. (September 21, 2022). Countries with the largest established research sectors worldwide in 2021, by revenue (in billion U.S. dollars) [Graph]. In Statista. Retrieved March 23, 2023, from https://www.statista.com/statistics/491179/global-market-research-revenue/
ESOMAR. "Countries with the largest established research sectors worldwide in 2021, by revenue (in billion U.S. dollars)." Chart. September 21, 2022. Statista. Accessed March 23, 2023. https://www.statista.com/statistics/491179/global-market-research-revenue/
ESOMAR. (2022). Countries with the largest established research sectors worldwide in 2021, by revenue (in billion U.S. dollars). Statista. Statista Inc.. Accessed: March 23, 2023. https://www.statista.com/statistics/491179/global-market-research-revenue/
ESOMAR. "Countries with The Largest Established Research Sectors Worldwide in 2021, by Revenue (in Billion U.S. Dollars)." Statista, Statista Inc., 21 Sep 2022, https://www.statista.com/statistics/491179/global-market-research-revenue/
ESOMAR, Countries with the largest established research sectors worldwide in 2021, by revenue (in billion U.S. dollars) Statista, https://www.statista.com/statistics/491179/global-market-research-revenue/ (last visited March 23, 2023)
Countries with the largest established research sectors worldwide in 2021, by revenue (in billion U.S. dollars) [Graph], ESOMAR, September 21, 2022. [Online]. Available: https://www.statista.com/statistics/491179/global-market-research-revenue/