Share of individuals who shop online in the Netherlands from 2012 to 2017

Share of individuals who shop online in the Netherlands 2012-2017 This statistic illustrates the share of individuals who shop online in the Netherlands from 2012 to 2017. In 2015, 70 percent of the people in the Netherlands bought goods for private use on the internet. By 2017, this had increased to over 76 percent.
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Share of individuals
201264%
201368%
201469.7%
201570%
201673.3%
201776.3%
Share of individuals
201264%
201368%
201469.7%
201570%
201673.3%
201776.3%

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Description Source More information
This statistic illustrates the share of individuals who shop online in the Netherlands from 2012 to 2017. In 2015, 70 percent of the people in the Netherlands bought goods for private use on the internet. By 2017, this had increased to over 76 percent.
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Release date
November 2017
Region
Netherlands
Survey time period
2012 to 2017
Number of respondents
4,500 respondents
Age group
12 to 74 years old
Special properties
households with at least one peson in the age group 12-74, living in the Netherlands; not including people in institutions, facilities and shelters
Method of interview
Computer-assisted telephone interviews (CATI)
Supplementary notes
Survey question according to the source: "Did you ever buy goods for private use via the internet?"

The source explains: "Online purchases are only purchases that have been purchased via an internet browser or an app. Goods that were bought via SMS, MMS or e-mail are not included"

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