Conversion rate of online shoppers in the United States as of 3rd quarter 2017

U.S. online shopper conversion rate 2016-2017 This statistic provides data on the conversion rate of U.S. online shoppers as of the third quarter of 2017. During this period, 2.49 percent of e-commerce website visits were converted into purchases, down from 2.63 percent during the preceding quarter.
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Conversion rate
Q3 '163.49%
Q4 '162.99%
Q1 '172.63%
Q2 '172.63%
Q3 '172.49%
Conversion rate
Q3 '163.49%
Q4 '162.99%
Q1 '172.63%
Q2 '172.63%
Q3 '172.49%

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Description Source More information
This statistic provides data on the conversion rate of U.S. online shoppers as of the third quarter of 2017. During this period, 2.49 percent of e-commerce website visits were converted into purchases, down from 2.63 percent during the preceding quarter.
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Release date
January 2018
Region
United States
Survey time period
Q1 2016 to Q3 2017

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