British online shopper conversion rate 2021-2022

Published by
Stephanie Chevalier,
Oct 17, 2022
In the second quarter of 2021, about 4.2 percent of visits to e-commerce websites in Great Britain converted to purchases. In the same quarter of the following year, the conversion rate by British online shoppers was nearly identical at 4.1 percent.

Conversion rate of online shoppers in Great Britain from 2nd quarter 2021 to 2nd quarter 2022

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Release date

August 2022

Region

United Kingdom (Great Britain)

Survey time period

Q2 2021 to Q2 2022

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