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Most valuable measures of success in video campaigns worldwide 2016

What do you feel are the most valuable measures of success in video campaigns?

by Statista Research Department, last edited Aug 8, 2016
Most valuable measures of success in video campaigns worldwide 2016 The graph shows data on the most valuable means of measuring success in video ad campaigns as of April 2016. During a suvrey, more than 77 percent of respondents stated that engagement was the most valuable measure of success in video advertising campaigns.
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What do you feel are the most valuable measures of success in video campaigns?

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