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Twitter ad engagement change Q3 2014 - Q1 2019
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Twitter ad engagement change Q3 2014 - Q1 2019
Year on year change in ad engagement on Twitter from 3rd quarter 2014 to 1st quarter 2019
by A. Guttmann,
last edited
Jun 27, 2019
The statistic presents the change in Twitter ad engagement from the third quarter of 2014 to the first quarter of 2019. In the first quarter of 2019, Twitter's ad engagement grew by 23 percent compared to the corresponding quarter of the previous year.
Year on year change in ad engagement on Twitter from 3rd quarter 2014 to 1st quarter 2019
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by A. Guttmann,
last edited
Jun 27, 2019
The statistic presents the change in Twitter ad engagement from the third quarter of 2014 to the first quarter of 2019. In the first quarter of 2019, Twitter's ad engagement grew by 23 percent compared to the corresponding quarter of the previous year.
- Show sources information
- Show publisher information
- Release date
- April 2019
- Region
- Worldwide
- Survey time period
- Q3 2014 to Q1 2019
- Supplementary notes
- Figures for periods prior to Q1 2019 come from previous reporting.
Source
- Show sources information
- Show publisher information
- Release date
- April 2019
More information
- Region
- Worldwide
- Survey time period
- Q3 2014 to Q1 2019
- Supplementary notes
- Figures for periods prior to Q1 2019 come from previous reporting.
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Statistics on "Twitter marketing"
- Overview
The most important statistics
- Leading digital publishers in the United States as of June 2019, based on audience size (in millions)Top digital publishers in the U.S. 2019, by audience
- Leading digital publishers in the United States as of June 2019, based on reachTop digital publishers in the U.S. 2019, by user reach
- Market capitalization of the largest U.S. internet companies as of September 2019 (in billion U.S. dollars)Market capitalization of the largest U.S. internet companies 2019
- Annual revenue of Twitter from 2010 to 2018, by segment (in million U.S. dollars)Twitter: annual revenue 2010-2018, by segment
- Most important social media platforms for marketers worldwide as of January 2019Most important social media platforms for marketers worldwide 2019
- Audience
The most important statistics
- Most popular social networks worldwide as of July 2019, ranked by number of active users (in millions)Global social networks ranked by number of users 2019
- Number of Twitter users worldwide from 2014 to 2020 (in millions)Twitter: number of worldwide users 2014-2020
- Distribution of Twitter users worldwide from 2012 to 2018, by regionTwitter: regional user distribution 2012-2018
- Leading countries based on number of Twitter users as of July 2019 (in millions)Countries with the most Twitter users 2019
- Distribution of Twitter users worldwide as of July 2019, by genderTwitter: distribution of global audiences 2019, by gender
- Percentage of U.S. adults who use Twitter as of February 2019, by age groupTwitter usage reach in the United States 2019, by age group
- Marketing use
The most important statistics
- Leading social media platforms used by B2B and B2C marketers worldwide as of January 2019Social media platforms used by marketers worldwide 2019, by target group
- Leading social media used for professional purposes according to marketing professionals worldwide as of February 2017Social media marketers use for professional purposes worldwide 2017
- Likelihood of using selected social networks in client campaigns according to advertising agencies in the United States as of 2nd quarter 2017Social media used in client campaigns by U.S. ad agencies 2017
- Most popular social networks used by Inc. 500 companies in 2017Corporate social media usage of Inc. 500 companies 2017
- Average monthly number of tweets by brands on Twitter from January to December 2017Twitter: average monthly tweets by brand profiles 2017
- Planned changes in future use of selected social media for marketing purposes worldwide as of January 2019Future use of social media among marketers worldwide by platform 2019
- Effectiveness
The most important statistics
- Twitter advertising median clickthrough rate (CTR) worldwide from 1st quarter 2017 to 1st quarter 2018Twitter median CTR worldwide Q1 2017- Q1 2018
- Year-on-year referral traffic growth of leading social networks in the United States as of 2nd quarter 2019Year-on-year site visit growth via U.S. social networks 2019
- Average number of daily brand retweets on Twitter as of July 2018, by verticalAverage daily Twitter brand retweets 2018, by vertical
- Monthly follower growth of brand Twitter profiles from August to December 2017Twitter: monthly brand profile follower growth 2017
- User engagement with brand posts on Twitter from January to July 2017Twitter brand posts replies and mention rate 2017
- Advertising
The most important statistics
- Net digital advertising revenue of selected online companies in the United States from 2016 to 2019 (in billion U.S. dollars)U.S. net digital ad revenue 2016-2019, by company
- Worldwide mobile advertising revenue of Twitter from 2014 to 2018 (in billion U.S. dollars)Twitter: global mobile internet advertising revenue 2014-2018
- Net mobile advertising revenue in the United States from 2016 to 2019, by companyU.S. mobile ad revenue share 2016-2019, by company
- Social networking ad revenue market share of Twitter in the United States from 2015 to 2018U.S. Twitter social network advertising revenue share 2015-2018
- Mobile advertising revenue of Twitter in the United States from 2015 to 2018 (in million U.S. dollars)U.S. Twitter mobile advertising revenue 2015-2018
- Year on year change in ad engagement on Twitter from 3rd quarter 2014 to 1st quarter 2019Twitter ad engagement change Q3 2014 - Q1 2019
- Twitter advertising median cost-per-mille (CPM) worldwide from 1st quarter 2017 to 1st quarter 2018 (in U.S. dollars)Twitter median CPM worldwide Q1 2017- Q1 2018
- Twitter advertising median cost-per-click (CPC) worldwide from 1st quarter 2017 to 1st quarter 2018 (in U.S. dollars)Twitter median CPC worldwide Q1 2017- Q1 2018
- Leader rankings
The most important statistics
- Leading brands on Twitter as of June 2018, by followers (in millions)Most-followed brands on Twitter 2018
- Leading brands in the United States on Twitter in 2018, based on user engagement (in million actions)Leading U.S. brands on Twitter 2018, by user engagement
- Leading retail and consumer merchandise brands on Twitter as of July 2018, by followers (in millions)Most-followed retailers and consumer merchandise brands on Twitter 2018
- Leading beauty and cosmetics brands on Twitter as of July 2018, by followers (in 1,000s)Most-followed beauty brands on Twitter 2018
- Leading fashion brands on Twitter as of July 2018, by followers (in millions)Most-followed apparel brands on Twitter 2018
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- Twitter ad relevance according to U.S. users 2015
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- Social ad revenue worldwide 2016, by company
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- Interaction with brands on Twitter in the United Kingdom (UK) 2014
- Distribution of engagement on U.S. luxury auto brand social network pages 2014
- Italy: social media fans of telecommunications companies 2018 by company
- Most followed Hong Kong brands on Twitter 2018
- Top ten auto brands on Twitter in Australia 2019, by number of followers
- Social media used to follow food influencers in UAE 2016
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- Survey on the usage of Norwegian in advertising and marketing in Norway 2010-2016
- Promotional product popularity in London (United Kingdom) 2016, by type
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Statistics on "Twitter marketing"
- Leading digital publishers in the United States as of June 2019, based on audience size (in millions)
- Leading digital publishers in the United States as of June 2019, based on reach
- Market capitalization of the largest U.S. internet companies as of September 2019 (in billion U.S. dollars)
- Annual revenue of Twitter from 2010 to 2018, by segment (in million U.S. dollars)
- Most important social media platforms for marketers worldwide as of January 2019
- Most popular social networks worldwide as of July 2019, ranked by number of active users (in millions)
- Number of Twitter users worldwide from 2014 to 2020 (in millions)
- Distribution of Twitter users worldwide from 2012 to 2018, by region
- Leading countries based on number of Twitter users as of July 2019 (in millions)
- Distribution of Twitter users worldwide as of July 2019, by gender
- Percentage of U.S. adults who use Twitter as of February 2019, by age group
- Leading social media platforms used by B2B and B2C marketers worldwide as of January 2019
- Leading social media used for professional purposes according to marketing professionals worldwide as of February 2017
- Likelihood of using selected social networks in client campaigns according to advertising agencies in the United States as of 2nd quarter 2017
- Most popular social networks used by Inc. 500 companies in 2017
- Average monthly number of tweets by brands on Twitter from January to December 2017
- Planned changes in future use of selected social media for marketing purposes worldwide as of January 2019
- Twitter advertising median clickthrough rate (CTR) worldwide from 1st quarter 2017 to 1st quarter 2018
- Year-on-year referral traffic growth of leading social networks in the United States as of 2nd quarter 2019
- Average number of daily brand retweets on Twitter as of July 2018, by vertical
- Monthly follower growth of brand Twitter profiles from August to December 2017
- User engagement with brand posts on Twitter from January to July 2017
- Net digital advertising revenue of selected online companies in the United States from 2016 to 2019 (in billion U.S. dollars)
- Worldwide mobile advertising revenue of Twitter from 2014 to 2018 (in billion U.S. dollars)
- Net mobile advertising revenue in the United States from 2016 to 2019, by company
- Social networking ad revenue market share of Twitter in the United States from 2015 to 2018
- Mobile advertising revenue of Twitter in the United States from 2015 to 2018 (in million U.S. dollars)
- Year on year change in ad engagement on Twitter from 3rd quarter 2014 to 1st quarter 2019
- Twitter advertising median cost-per-mille (CPM) worldwide from 1st quarter 2017 to 1st quarter 2018 (in U.S. dollars)
- Twitter advertising median cost-per-click (CPC) worldwide from 1st quarter 2017 to 1st quarter 2018 (in U.S. dollars)
- Leading brands on Twitter as of June 2018, by followers (in millions)
- Leading brands in the United States on Twitter in 2018, based on user engagement (in million actions)
- Leading retail and consumer merchandise brands on Twitter as of July 2018, by followers (in millions)
- Leading beauty and cosmetics brands on Twitter as of July 2018, by followers (in 1,000s)
- Leading fashion brands on Twitter as of July 2018, by followers (in millions)
- Twitter advertising spending of the Brazilian federal government from 2013 to 2016 (in million Brazilian reals)
- Perceived relevance of Twitter ads according to Twitter users in the United States as of June 2015
- Frequency with which Twitter users notice ads on Twitter in the United States as of June 2015
- Leading Twitter ad formats in the United States in 2013 and 2014
- Distribution of social network advertising revenue worldwide in 2016, by company
- Media advertising spending of selected social networks in the United States in 2016 (in million U.S. dollars)
- Brand interactions carried out by social media users on Twitter in the United Kingdom (UK) in 2014
- Distribution of engagement on U.S. luxury automotive brand social network pages in November 2014
- Number of social media fans* of telecommunications companies in Italy as of March 2018, by company (in 1,000s)
- Leading Hong Kong brands on Twitter as of May 2018, by total number of followers
- Most popular profiles of automobile brands on Twitter in Australia as of June 2019, by number of followers (in 1,000s)
- Channels used to follow food influencers in the United Arab Emirates as of June 2016
- Channels used to follow fashion and beauty influencers in the United Arab Emirates as of June 2016
- Should Norwegian be used in all advertising and marketing in Norway?
- Popularity of selected types of promotional products in London (United Kingdom) in 2016
- Perceptions on employer usage of social media advertising to target only candidates graduated from specific schools according to adults in the United States as of April 2019, by gender
- Advertising spending as percent of sales in the scrap and waste materials wholesale industry in the United States from 2011 to 2015
- Value of Chinese mining and metals deals in 2011 and 2012, by type of deal (in million U.S. dollars)
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