Retailers in the U.S. - holiday season online ad spend share 2015

Published by Statista Research Department, Feb 11, 2016
The graph shows the share of online in holiday season advertising spending of select retailers in the United States in 2015. Walmart invested 21 percent of their holiday season ad spend into online advertising.

Share of online in holiday season advertising spending of select retailers in the United States in 2015

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Release date

February 2016

Region

United States

Survey time period

November and December 2015

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Statistics on " Amazon advertising in the United States "

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Statistics on Amazon advertising in the United States

Overview

8

Amazon ad business

8

Amazon ad investments

6

Market perspective

8

Metrics

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Further related statistics

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