Change in Amazon Prime Day sponsored ads spend in the U.S. 2019-2022

Published by Statista Research Department, Feb 12, 2024
In 2022, the spending on Amazon Prime Day sponsored ads shown on amazon.com increased 200 percent on the spending recorded during the preceding 14 days. This was the highest increase in spending in the presented period.

Change in Amazon Prime Day sponsored ads spending on amazon.com from 2019 to 2022

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Release date

March 2023

Region

United States

Survey time period

2019 to 2022

Special properties

includes sponsored products, sponsored brands, sponsored display

Supplementary notes

Shopping period dates :
Prime Day 2019: July 15 and 16, 2019,
Prime Day 2020: October 13 and 14, 2020,
Prime Day 2021: June 21 and 22, 2021,
Prime Day 2022: July 12 and 13, 2022,
Prime Early Access Sale 2022: October 12 and 13, 2022.

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Statistics on " Amazon Prime Day "

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Overview

7

Prime Day sales

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Online shopping

7

Consumer trends

5

Spotlight: sponsored listings

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Topics

Amazon advertising in the U.S.AmazonDigital retail media advertising in the United StatesDigital retail media advertising worldwideDigital retail media advertising in Europe
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