Share of individuals taking note of evening paper advertising in Sweden 2008-2018

Published by Julia Stoll, Sep 6, 2019
This statistic shows a survey on the share of individuals taking note of evening paper advertising in Sweden from 2008 to 2018. In 2018, 11 percent of the Swedes stated to take note of evening paper advertising.

Share of individuals taking note of evening paper advertising in Sweden from 2008 to 2018

Share of respondents
201811%
201712%
201613%
201515%
2014 14%
2013 15%
2012 15%
2011 18%
2010 17%
2009 18%
2008 18%
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Source

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Release date

May 2019

Region

Sweden

Survey time period

2008 to 2018

Number of respondents

6,094 respondents*

Age group

9-79 years

Method of interview

Telephone interview

Supplementary notes

* refers to 2018. The number of respondents may differ for previous years.

This question was phrased by the source as follows: "Tog du igår del av reklam eller annonser i något av följande medier?"

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