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Mobile advertising revenue share of online companies 2015-2018
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Mobile advertising revenue share of online companies 2015-2018
Worldwide net mobile advertising revenue share of selected online companies from 2015 to 2018
This statistic presents the worldwide net mobile ad revenue share of selected online companies from 2015 to 2018. In 2016, Google accounted for nearly 34.5 percent of mobile internet ad revenues worldwide. Social network Facebook had a share of 20.2 percent.
Worldwide net mobile advertising revenue share of selected online companies from 2015 to 2018
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Description
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This statistic presents the worldwide net mobile ad revenue share of selected online companies from 2015 to 2018. In 2016, Google accounted for nearly 34.5 percent of mobile internet ad revenues worldwide. Social network Facebook had a share of 20.2 percent.
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- Release date
- October 2016
- Region
- Worldwide
- Survey time period
- 2015 to 2016
- Special properties
- All values are estimates
- Supplementary notes
-
* Forecast.
Net ad revenues after companies pay traffic acquisition costs (TAC) to partner sites; including display (banners and other rich media and video) and search; ad spending on tablets is included; excludes SMS, MMS and P2P messaging-based advertising. Numbers may not add up to total due to rounding.
Source
- Show sources information
- Show publisher information
- Release date
- October 2016
More information
- Region
- Worldwide
- Survey time period
- 2015 to 2016
- Special properties
- All values are estimates
- Supplementary notes
-
* Forecast.
Net ad revenues after companies pay traffic acquisition costs (TAC) to partner sites; including display (banners and other rich media and video) and search; ad spending on tablets is included; excludes SMS, MMS and P2P messaging-based advertising. Numbers may not add up to total due to rounding.
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