U.S. cookie market: dollar sales of Oreo 2017, by variety
Oreos were first produced by the National Biscuit Company (now Nabisco) in 1912 in New York. Oreos were developed as an imitation of Hydrox cookies, which were first marketed by the Sunshine Company four years earlier in 1908. Through better marketing, and arguably a much more appealing name, Oreo has become the brand most consumers think of when they want a cream-filled chocolate sandwich. Interestingly, the origin of the name of the cookie is unknown, though theories abound.
The cookie landscape
Mondelez International Inc., which owns Nabisco, was the leading cookie vendor in the United States in 2017, with sales reaching nearly 3 billion U.S. dollars. In that same year, the cookie category as a whole was valued at 7.36 billion dollars.