Japan: trading card games market shipment value

In fiscal year 2021, the shipment value of the trading card market in Japan reached over 79 billion Japanese yen, increasing by almost nine percent compared to the previous year. The market size grew steadily in recent years, with expansions of popular existing IPs like Pokémon, Yu-Gi-Oh, and others driving the market.

Shipment value of the trading card games market in Japan from fiscal year 2018 to 2021 (in billion Japanese yen)

Characteristic	Shipment value in billion Japanese yen
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Release date

January 2023

More information

Region

Japan

Survey time period

fiscal years 2018 to 2021; the Japanese fiscal year starts on April 1 of the stated year and ends on March 31 of the following year

Special properties

market size is based on the shipment value at manufacturers

Supplementary notes

Targets were manufacturers, wholesalers, and retailers of toys and game contents.
Data prior to fiscal year 2021 come from previous reports.
100 Japanese yen equal 0.76 U.S. dollars or 0.71 euros as of January 2023.
Values have been rounded.

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