In 2021, TV ad spend in Latin America amounted to 12.15 billion U.S. dollars and it is expected to increase to 14.27 billion by 2024. Television is expected to remain the strongest ad medium in 2022. However, internet ad spend is growing rapidly and is projected to overtake television remain the strongest ad medium by 2024.
Advertising spending in Latin America in 2021 and 2024, by medium
(in million U.S. dollars)
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Zenith. (December 6, 2021). Advertising spending in Latin America in 2021 and 2024, by medium (in million U.S. dollars) [Graph]. In Statista. Retrieved May 27, 2022, from https://www.statista.com/statistics/790402/advertising-spending-medium-latin-america/
Zenith. "Advertising spending in Latin America in 2021 and 2024, by medium (in million U.S. dollars)." Chart. December 6, 2021. Statista. Accessed May 27, 2022. https://www.statista.com/statistics/790402/advertising-spending-medium-latin-america/
Zenith. (2021). Advertising spending in Latin America in 2021 and 2024, by medium (in million U.S. dollars). Statista. Statista Inc.. Accessed: May 27, 2022. https://www.statista.com/statistics/790402/advertising-spending-medium-latin-america/
Zenith. "Advertising Spending in Latin America in 2021 and 2024, by Medium (in Million U.S. Dollars)." Statista, Statista Inc., 6 Dec 2021, https://www.statista.com/statistics/790402/advertising-spending-medium-latin-america/
Zenith, Advertising spending in Latin America in 2021 and 2024, by medium (in million U.S. dollars) Statista, https://www.statista.com/statistics/790402/advertising-spending-medium-latin-america/ (last visited May 27, 2022)
