Americans' preferred big box retailers from February to June 2018, based on price

This statistic shows the results of a survey conducted from February to June 2018 among adult Americans on their preferred big box retailer brands. The results were sorted by recent purchases based on the price. During the survey, 34.2 percent of respondents prefer buying at Amazon based on lower prices; 37.8 percent of respondents prefer this retailer without regard for lower prices.

United States: Brand preferences for big box retailers from February through June 2018, by recent purchase based on price

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Release date

July 2018


United States

Survey time period

February to June 2018

Number of respondents

1,480 respondents

Age group

18 to 74 years

Special properties

demographically balanced adult big box retailer shoppers in the U.S.

Method of interview

Online survey

Supplementary notes

* Recent purchase not based on lower price: n=1,112
Recent purchase based on lower price: n=368.

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Statistics on "Retail brands: Walmart"

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