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Leading Instagram influencers in India 2020 by authentic engagement

The Indian cricketer Mahendra Singh Dhoni had the highest authentic engagement on Instagram across India in 2019 with 1.4 million followers. Authentic engagement rate was calculated based on the number of likes, comments and followers from real people on the social media platform. Cricketer Virat Kohli and the Indian Prime Minister Narendra Modi had the second and third highest authentic engagement rates in the country in the measured time period.

Leading influencers on Instagram across India in 2020, by authentic engagement

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Release date

March 2020



Survey time period


Supplementary notes

Values have been rounded.

The authentic engagement is specific to Instagram users from India.

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