TikTok marketing

TikTok marketing
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Statista Dossier about TikTok marketing

Table of contents

    • Key financial figures of ByteDance 2021

    • Revenue breakdown of ByteDance 2021, by segment

    • Estimated global ad revenue of ByteDance 2022, by platform

    • Digital video ad spend worldwide 2022-2027, by social network

    • TikTok ad revenue worldwide 2020-2026

    • TikTok Google Play revenue in leading markets Q2 2022

    • TikTok iOS revenue in leading markets Q2 2022

    • TikTok/Douyin: brand value 2021-2022

    • Media investment plans among market agencies worldwide 2023

    • Social media platforms used by marketers worldwide 2022

    • Most impactful marketing technology innovations according to marketers worldwide 2022

    • Social media platforms with highest ROI worldwide 2021

    • Use of social media ads among marketers worldwide 2022, by platform

    • Video platforms used for marketing purposes worldwide 2022

    • Future use of video among social media marketers worldwide 2022, by platform

    • Social media platforms used in influencer campaigns worldwide 2021

    • TikTok: ads removed 2021-2022

    • Most popular brands on TikTok 2022, by number of followers

    • Most talked about brands on TikTok worldwide 2021

    • Most-followed TikTok accounts worldwide 2022

    • Fastest growing global TikTok accounts 2021, by follower growth

    • Number of supernova creators on TikTok worldwide 2022

    • Distribution of global TikTok creators 2022, by age group

    • Distribution of global TikTok creators 2022, by gender

    • Most-followed English-language TikTok creators worldwide 2022

    • Most-followed virtual creators on TikTok worldwide 2022

    • Global distribution of TikTok influencers in 2021, by number of followers

    • Engagement rate among global TikTok influencers 2021, by profile size

    • Engagement rates of virtual creators on TikTok worldwide 2022

    • Views per post of global TikTok influencers 2021, by profile size

    • Price per post among global TikTok influencers 2021, by profile size

    • Largest media companies worldwide 2021

    • Digital advertising revenue for major internet companies 2022-2026

    • Growth of social media ad revenue worldwide 2022, by platform

    • Most valuable media brands 2022

    • Fastest growing media brands 2022

    • Highest valued unicorn companies worldwide 2021

    • Net worth of the richest social media entrepreneurs 2022

    • Social networks offering the best social commerce experience worldwide 2022

    • Leading social commerce platforms worldwide 2022, by country

    • TikTok: number of global users 2020-2025

    • Countries with the most TikTok users 2022

    • TikTok: distribution of global audiences 2022, by age and gender

    • TikTok user engagement in selected markets 2020-2021

    • TikTok shopping behavior worldwide 2022

    • Mobile AR active users worldwide 2021, by platform

    • Daily social media apps global engagement Q2 2022

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