Marketing personalization worldwide

Success of personalization among businesses worldwide 2021

Satisfaction with omnichannel personalization among marketers worldwide 2021-2022

Quality of personalized experiences according to global marketers & consumers 2022

Leading approaches to content-led communications worldwide 2022

Share of global B2B professionals attributing revenue growth to personalization 2020

Influence of marketing personalization on consumer loyalty worldwide 2021-2022

Influence of marketing personalization on consumer loyalty worldwide 2022, by country

Personal features consumers wish brands knew more about worldwide 2021

Global consumers sharing data with brands in exchange for incentives 2021, by country

Types of data consumers believed were appropriate for marketers to collect 2022

Types of data B2B buyers believed were appropriate for marketers to collect 2022

What keeps consumers loyal to brands globally 2020

Most wanted e-commerce innovations 2022, by generation

Customer data use in marketing decisions among marketers worldwide 2021

Areas with most use for data-driven marketing worldwide 2022

Use of first-party data in marketing personalization worldwide 2021-2022

Reasons for using first-party data in marketing personalization worldwide 2022

Trust in data security in the U.S. 2022, by institution

Concern about digital privacy in the U.S. 2021-2022