E-commerce in Latin America

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Statista dossier about e-commerce in Latin America

This dossier presents insights and statistics on the e-commerce market in Latin America. It provides an overview of the online retail sales volume in selected regions as well as various forecasts regarding e-commerce. The paper furthermore contains statistics on consumer demographics and behavior and highlights the region's biggest markets, Brazil and Mexico.

1. E-commerce volume
- Worldwide e-commerce share of retail sales 2016, by region
- Latin America: retail e-commerce sales 2015-2020
- Total retail e-commerce revenue in Brazil 2017-2023
- Total retail e-commerce revenue in Mexico 2017-2023
- Total retail e-commerce revenue in Argentina 2017-2023
- Annual e-commerce sales in Argentina from 2014-2018
- Latin America: retail e-commerce sales growth 2014-2019
- Latin America: online shopping growth rate 2017-2018, by country
- Brazil: e-commerce share of retail sales 2015-2020
- Argentina: e-commerce share of retail sales 2015-2020
- Mexico: e-commerce share of retail sales 2015-2020
- Latin America: e-commerce market share 2017, by country
- Latin America: most-visited online retailers 2018
2. Digital buyers
- Latin America: number of digital buyers 2014-2019
- Online retail users in Brazil 2017-2023
- Online retail users in Argentina 2017-2023
- Online retail users in Mexico 2017-2023
- Latin America: digital buyer penetration 2014-2019
- Digital buyer penetration in Argentina 2017-2023
- Digital buyer penetration in Brazil 2017-2023
- Digital buyer penetration in Mexico 2017-2023
3. Customer spending and behavior
- Latin America: online content category visitors 2015
- Latin America: most-visited online retailers 2018
- Shopping cart abandonment rate worldwide 2016, by region
- Latin America preferred online retail payment methods 2015
- Global mobile commerce penetration 2016, by region
- In-app purchase rate among mobile users worldwide 2016, by region
- Latin America: mobile buyer penetration 2016, by country & device
- Most popular mobile retail activities in selected global regions 2016
4. Brazil
- Retail e-commerce ARPU in Brazil 2017-2023
- Brazil: retail e-commerce category revenue share 2018
- Brazil: leading e-commerce retailers 2017, by Net Promoter Score
- Popular types of online shops in Brazil 2017
- Brazil: online shoppers in 2017, by region
5. Mexico
- Mexico: retail e-commerce sales growth 2017-2022
- Mexico: share of online shoppers 2018, by categories
- Mexico: leading e-retailers 2017, by sales revenue
- Mexico: payment methods used in online shopping 2018
- Mexico: regions where online shoppers bought products online 2018

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E-commerce in Latin America

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