Advertising in Africa

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Statista dossier on advertising in selected countries in Africa

This dossier has been compiled to provide statistical information about the advertising industry in selected countries in Africa.

Table of contents

  • 1. Morocco
    • Advertising spending in Morocco 2016-2017

    • Advertising spending in Morocco 2017, by medium

    • Advertising spending share in Morocco Q1-Q3 2017, by medium

    • Leading ad categories in Morocco 2017, by ad spend

    • Advertising spending share in Morocco Q1-Q3 2017, by category

    • Leading advertisers in Morocco 2017, by ad spend

  • 2. Algeria
    • Advertising spending in Algeria 2014-2015

    • Advertising spending distribution in Algeria 2015, by medium

    • Leading advertisers in Algeria 2017, by ad spend

  • 3. Tunisia
    • Advertising spending in Tunisia 2014-2017

    • Advertising spending in Tunisia 2017, by medium

    • Leading advertisers in Tunisia 2017, by ad spend

  • 4. Ghana
    • Ghana TV ad revenue 2012-2021

    • Ghana radio ad revenue 2012-2021

    • Ghana out-of-home ad revenue 2012-2021

    • Ghana newspaper ad revenue 2012-2021

    • Ghana internet ad revenue 2012-2021

  • 5. Nigeria
    • Ad revenue in Nigeria 2012-2021

    • Nigeria ad spend 2016-2018, by medium

    • Ad spend in Nigeria 2016, by category

    • Ad spend of selected companies in Nigeria 2016

    • Nigeria digital ad revenue 2010-2021, by device

  • 6. Kenya
    • Ad revenue in Kenya 2011-2021

    • Ad spend growth in Kenya 2013-2021

    • Kenya ad spend 2016-2018, by medium

    • Kenya internet advertising revenue 2012-2021

    • Leading advertisers in Kenya in 2017, by ad spend

    • Radio advertising revenue in Kenya 2012-2021

  • 7. Tanzania
    • Tanzania internet ad revenue 2012-2021

    • Tanzania newspaper ad revenue 2012-2021

    • Tanzania radio ad revenue 2012-2021

    • Tanzania TV ad revenue 2012-2021

    • Tanzania out-of-home ad revenue 2012-2021

  • 8. South Africa
    • Ad spend in South Africa 2011-2021

    • Advertising spending in South Africa 2016-2018, by medium

    • South Africa internet ad revenue 2011-2021, by device

    • Leading advertisers in South Africa 2016, by ad spend

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