Omnichannel retail in France

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Statista Dossier on omnichannel retailing in France

This dossier presents an array of statistics and facts about omnichannel retail in France. The dossier includes an overview of the e-commerce and online retailing market in France, led by sections that focus on different types of channel used such as marketplaces, applications and social media plaforms. Omnichannel retailers' customer expectations is also included, followed by consumer insights into online and in-store shopping behavior. Furthermore, the usage of online and offline payment methods used in-store as well as offline will be depicted.

Table of contents

  • 1. E-commerce and retail market overview

    • Revenue generated by online sales in France 2019, by sector

    • Total retail e-commerce revenue in France 2017-2025

    • Retail e-commerce ARPU in France 2017-2025

    • Share of retail e-commerce sales in France 2017-2023

    • Amount of retail e-commerce sales in France 2017-2023

    • Click and collect: turnover Europe 2013-2023

    • Impact of the COVID-19 crisis on total e-commerce turnover in France 2020

  • 2. Omnichannel retailers and offers

    • Turnover of the most valuable e-commerce retail companies in France 2019

    • Distribution of the most performing Drive retailers in France 2019, by revenue

    • Annual turnover of Drive products in France 2014-2020

    • Number of Drive services in France 2019, by type of service

    • E-commerce activity on different digital shopping channels in France 2019

    • Expert survey on platforms used by companies selling through their own website 2020

    • Companies that processed online orders in France 2018, by industry

    • Expert survey on share of companies' sales generated through a market place 2020

    • Adoption of sales innovations by service providers in France 2019

    • Public opinion on the Amazon Go service in France 2019

  • 3. Social media selling and shopping apps

    • Most used or known generalist retailer applications in France 2018

    • Shopping apps: product purchases in France in 2019, by age group

    • Shopping apps: consulting of products and finding ideas in France 2019, by age group

    • Shopping apps: consulting of product reviews and ratings in France 2019, by age group

    • Online orders made through Drive apps after the Covid-19 outbreak in France 2020

    • Most encouraging reasons to shop through social media in France 2020

    • France's favorite social networks for shopping in 2019

    • Most used social media platforms for shopping in France 2020

    • Use of the shopping feature on Instagram among French 2018

    • Average budget dedicated to shopping on social media in France 2020

    • French consumers degree of readiness to use payment through social media 2020

  • 4. Omnichannel technology usage

    • Penetration rate of omni-channel shopping in France 2019, by age group

    • Best retail chains offering the best omnichannel customer experience France 2018

    • Platforms used for online shopping in France in 2019

    • Shopping channels used by young French people to buy their favorite products 2019

    • French consumers' preferred Internet channels for first and recurring purchases 2019

    • Information sources used while purchasing professional products in France 2018-2019

    • Sources of information for B2B professional purchases in France 2018-2019

    • Age range of Click and collect shoppers in France 2020

    • Most popular and used Click and Drive applications among French shoppers 2018

    • Share of interest in Drive services with pedestrian access in France 2019

  • 5. Online vs. offline shopping

    • Main reasons for shoppers to buy in-store rather than online in France 2019

    • Reasons for checking the smartphone during shopping activities in France 2019

    • Factors influencing online purchases in France in 2019

    • Item purchase and research: in-store vs. online in France 2019, by product type

    • Online and in-store purchase channels used by consumers in France 2019, by product

    • Online and in-store information channels used by consumers in France 2019, by product

    • French consumers shopping and looking for information in-store or online 2019

    • Offline or online information search preference in France 2019, by product category

    • Aspects of connected in-store support services of interest for French consumers 2019

    • Digital in-store support services used by French consumers in 2019

  • 6. Online and offline payment methods

    • Offline and online payment methods taken into consideration by French companies 2019

    • Mobile payments by brand in France 2020

    • Mobile payments by situation in France 2020

    • Public opinion on the digitalization of payment methods in France 2019

    • French opinion on the usage and development of digital payments for stores 2020

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