Senior online shopping behavior - statistics & facts
Key insights
- Share of U.S. Baby Boomers shopping at online retailers
- 53%
Detailed statistics
Main channels to buy products for consumers the U.S. 2022, by generation
- Preferred shopping channel for Baby Boomers in the UK
- In-store
Detailed statistics
Shopping channel preference in the UK 2023, by generation
- Share of Belgian Baby Boomers who prefer online shopping
- 14%
Detailed statistics
Consumers that would shop mostly online vs. offline in Belgium 2023, by generation
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Other interesting statistics
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Premium Statistic
Online shopping market retail sales volume in China 2015-2023
Online shopping market retail sales volume in China 2015-2023
Retail sales volume of China's online shopping market from 2015 to 2023 (in trillion yuan)
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Premium Statistic
Online spending on goods by Baby Boomer shoppers Australia 2023, by category
Online spending on goods by Baby Boomer shoppers Australia 2023, by category
Total online spending on goods among Baby Boomer shoppers in Australia in 2023, by category (in billion Australian dollars)
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Premium Statistic
Penetration rate of online shopping in China 2013-2023
Penetration rate of online shopping in China 2013-2023
Penetration rate of online shopping in China from 2013 to 2023
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Premium Statistic
Online shopping preference worldwide 2023, by category
Online shopping preference worldwide 2023, by category
Online shopping preference by product category worldwide 2023
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Premium Statistic
E-commerce holiday season revenue in the U.S. 2019-2023, by shopping day
E-commerce holiday season revenue in the U.S. 2019-2023, by shopping day
Holiday season retail e-commerce revenue in the United States from 2019 to 2023, by online shopping day (in billion U.S. dollars)
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Weekly online shopping activities of internet users Philippines Q3 2023
Weekly online shopping activities of internet users Philippines Q3 2023
Online shopping activities each week of internet users in the Philippines as of 3rd quarter 2023
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Channel preference for online shopping Vietnam 2019-2022
Channel preference for online shopping Vietnam 2019-2022
Preferred channels for online shopping among online shoppers in Vietnam from 2019 to 2022
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Preferred devices for online shopping in India 2023
Preferred devices for online shopping in India 2023
Preferred online shopping devices across India in 2023
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Leading e-commerce and shopping websites in Finland 2023, based on visit share
Leading e-commerce and shopping websites in Finland 2023, based on visit share
Most popular e-commerce and shopping websites in Finland in April 2023, based on share of visits
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Annual average online shopping spending Vietnam 2022
Annual average online shopping spending Vietnam 2022
Annual average online shopping expenditure per online shopper in Vietnam in 2022
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Weekly online shopping activities in Portugal Q3 2023
Weekly online shopping activities in Portugal Q3 2023
Weekly online shopping activities in Portugal in 3rd quarter 2023
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Weekly online shopping activity UAE 2023
Weekly online shopping activity UAE 2023
Weekly online shopping activity in the United Arab Emirates as of 3rd quarter 2023
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Premium Statistic
Projected website usage of Boomers for online holiday gift shopping in the U.S. 2022
Projected website usage of Boomers for online holiday gift shopping in the U.S. 2022
Leading websites among Boomers when shopping online for holiday gifts in the United States in 2022
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Premium Statistic
Leading e-commerce for Ramadan shopping Indonesia 2024, by generation
Leading e-commerce for Ramadan shopping Indonesia 2024, by generation
Most popular e-commerce platforms for Ramadan shopping in Indonesia as of January 2024, by generation
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Online shopping satisfaction among Vietnamese 2019-2022
Online shopping satisfaction among Vietnamese 2019-2022
Satisfaction of shopping online among consumers in Vietnam from 2019 to 2022
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Weekly online shopping activities of internet users Indonesia Q3 2023
Weekly online shopping activities of internet users Indonesia Q3 2023
Online shopping activities each week of internet users in Indonesia as of 3rd quarter 2023
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Premium Statistic
Reasons Baby Boomers shops on Amazon in the United States 2022
Reasons Baby Boomers shops on Amazon in the United States 2022
Reasons Baby Boomers shoppers purchase on Amazon in the United States in 2022
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Basic Statistic
E-commerce sales of U.S. electronic shopping and mail-order houses 2022
E-commerce sales of U.S. electronic shopping and mail-order houses 2022
Total and e-commerce sales of U.S. electronic shopping and mail-order houses in 2022, by merchandise line (in million U.S. dollars)
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Leading e-commerce and shopping websites worldwide 2023, based on visit share
Leading e-commerce and shopping websites worldwide 2023, based on visit share
Most popular e-commerce and shopping websites worldwide in December 2023, based on share of visits
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Leading e-commerce and shopping websites in Sweden 2023, based on visit share
Leading e-commerce and shopping websites in Sweden 2023, based on visit share
Most popular e-commerce and shopping websites in Sweden in December 2023, based on share of visits
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Leading e-commerce and shopping websites in Finland 2023, based on visit share
Leading e-commerce and shopping websites in Finland 2023, based on visit share
Most popular e-commerce and shopping websites in Finland in December 2023, based on share of visits
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Premium Statistic
Leading e-commerce and shopping websites in Germany 2023, based on visit share
Leading e-commerce and shopping websites in Germany 2023, based on visit share
Most popular e-commerce and shopping websites in Germany in December 2023, based on share of visits
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Leading e-commerce and shopping websites in Spain 2023, by visit share
Leading e-commerce and shopping websites in Spain 2023, by visit share
Most popular e-commerce and shopping websites in Spain in December 2023, based on share of visits
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Leading e-commerce and shopping websites in Italy 2023, based on visit share
Leading e-commerce and shopping websites in Italy 2023, based on visit share
Most popular e-commerce and shopping websites in Italy in December 2023, based on share of visits
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Leading e-commerce and shopping sites in the Netherlands 2023, based on visit share
Leading e-commerce and shopping sites in the Netherlands 2023, based on visit share
Most popular e-commerce and shopping websites in the Netherlands in December 2023, based on share of visits
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Attitudes towards online & physical shopping in Turkey in 2023
Attitudes towards online & physical shopping in Turkey in 2023
Attitudes towards online and physical store shopping in Turkey in 2023
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Leading e-commerce and shopping websites in Belgium 2023, based on visit share
Leading e-commerce and shopping websites in Belgium 2023, based on visit share
Most popular e-commerce and shopping websites in Belgium in December 2023, based on share of visits
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Online shopping rate in Croatia 2022, by region
Online shopping rate in Croatia 2022, by region
Online shopping rate in Croatia in 2022, by region
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Consumer opinion towards online shopping in India 2023, by generation
Consumer opinion towards online shopping in India 2023, by generation
Consumer opinion towards online shopping in India in 2023, by generation
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Premium Statistic
Online shopping rate in Croatia 2022, by age
Online shopping rate in Croatia 2022, by age
Online shopping rate in Croatia in 2022, by age
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Frequency of online shopping in Japan 2023, by gender
Frequency of online shopping in Japan 2023, by gender
Frequency of shopping online in Japan as of June 2023, by gender
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Premium Statistic
Frequency of online shopping in Japan 2023
Frequency of online shopping in Japan 2023
Frequency of shopping online in Japan as of June 2023
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Premium Statistic
Weekly online shopping activity Saudi Arabia Q3 2023
Weekly online shopping activity Saudi Arabia Q3 2023
Weekly online shopping activity in Saudi Arabia as of the 3rd quarter of 2023
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Premium Statistic
Online travel and tourism e-commerce spending Vietnam 2023, by category
Online travel and tourism e-commerce spending Vietnam 2023, by category
E-commerce expenditure on online and travel tourism among internet users in Vietnam in 2023, by category (in million U.S. dollars)
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Premium Statistic
Average online shopping basket value in Turkey 2022, by category
Average online shopping basket value in Turkey 2022, by category
Average value of online shopping basket in Turkey in 2022, by category (in Turkish lira)
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Online baby and children's goods sales in South Korea 2011-2022
Online baby and children's goods sales in South Korea 2011-2022
Transaction value of online baby and children's goods sales in South Korea from 2011 to 2022 (in billion South Korean won)
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Premium Statistic
Top reasons Boomers return clothing items online in the United States 2023
Top reasons Boomers return clothing items online in the United States 2023
Leading reasons Baby Boomer consumers return online apparel orders in the United States in 2023
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Online shopping frequency in France 2023, by device
Online shopping frequency in France 2023, by device
Online shopping frequency in France in 2023, by device
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Most anticipated sales periods for online fashion shopping in Spain 2023
Most anticipated sales periods for online fashion shopping in Spain 2023
Most and least anticipated sales periods for online fashion shopping in Spain in 2023
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Online shopping rate in Croatia 2022, by level of education
Online shopping rate in Croatia 2022, by level of education
Online shopping rate in Croatia in 2022, by level of education
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Major factors influencing online shopping behavior in Japan 2024
Major factors influencing online shopping behavior in Japan 2024
Leading factors influencing online purchases in Japan as of February 2024
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Common online shopping habits in Japan 2023
Common online shopping habits in Japan 2023
Most common consumer habits in online shopping in Japan as of December 2023
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Number of households participating in online shopping Australia 2019-2023
Number of households participating in online shopping Australia 2019-2023
Number of households who participated in online shopping in Australia from 2019 to 2023 (in millions)
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Main aspects global shoppers would change about online shopping 2023
Main aspects global shoppers would change about online shopping 2023
Leading aspects that shoppers worldwide would change about their online shopping experience in 2023
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Most common problems when shopping online in Poland 2022-2023
Most common problems when shopping online in Poland 2022-2023
Most common problems when shopping online in Poland from 2022 to 2023
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Most used e-commerce payment methods in Spain 2016-2023, with 2027 forecast
Most used e-commerce payment methods in Spain 2016-2023, with 2027 forecast
Market share of cash, credit cards, and other payment methods during online shopping in Spain from 2016 to 2023, with a forecast for 2027
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Most used e-commerce payment methods in Colombia 2016-2023, with 2027 forecast
Most used e-commerce payment methods in Colombia 2016-2023, with 2027 forecast
Market share of cash, credit cards, and other payment methods during online shopping in Colombia from 2016 to 2023, with a forecast for 2027
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Premium Statistic
Leading cross-border online shopping product categories 2023
Leading cross-border online shopping product categories 2023
Most popular cross-border online shopping product categories worldwide in 2023
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Premium Statistic
Share of online shoppers buying from foreign sellers on Vietnamese e-commerce 2021
Share of online shoppers buying from foreign sellers on Vietnamese e-commerce 2021
Share of online shoppers purchasing from foreign sellers on Vietnamese e-commerce sites in Vietnam in 2021
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Premium Statistic
Awareness of PayLater for online shopping in e-commerce transactions Indonesia 2023
Awareness of PayLater for online shopping in e-commerce transactions Indonesia 2023
Consumer awareness of PayLater for online shopping in e-commerce in Indonesia as of March 2023
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