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Stacy Jo Dixon
Research expert covering social media usage worldwide
Detailed statistics
Leading social media usage reasons worldwide 2023
Detailed statistics
Facebook: bullying and harassment content actions as of Q4 2023
Detailed statistics
Facebook: bullying and harassment content actions as of Q4 2023
U.S. market share of leading social media websites 2024
Leading social media websites in the United States as of March 2024, based on share of visits
Net worth of the richest social media entrepreneurs 2024
Leading social media billionaires as of April 2024, by net worth (in billion U.S. dollars)
Penetration rate of leading social media apps among consumers in Vietnam Q4 2023
Penetration rate of leading social media apps among internet users in Vietnam as of 4th quarter of 2023
Most popular social media in Japan FY 2023
Most commonly used social media in Japan in fiscal year 2023
Leading social media usage reasons worldwide 2023
Most popular reasons for internet users worldwide to use social media as of 4th quarter 2023
Leading social media platforms in Hong Kong 2024, based on market share
Market share of major social media platforms in Hong Kong as of June 2024
Largest social media platforms in the U.S. 2023, by revenue
Leading social media platforms in the United States in 2023, by ad revenue (in billion U.S. dollars)
Manchester City: number of social media followers 2024, by platform
Number of accounts following Manchester City on social media as of June 2024, by platform (in millions)
Leading soccer clubs worldwide 2024, by social media following
Soccer clubs with the highest social media following worldwide as of June 2024 (in millions)
Most popular social media in China Q3 2023
Monthly usage of major social media platforms in China as of 3rd quarter 2023
Trust in social media to report election information U.S. 2023, by age group
Trust placed in social media to accurately report election information in the United States in 2023, by age group
U.S. pre-teen social media usage 2022
Social media usage of pre-teens in the United States as of November 2022
Social media ad spend in Europe 2022-2023
Social media advertising spending in Europe in 2022 and 2023 (in billion euros)
U.S. teens: social media used in 2014-2023, by platform
Share of teens who say they ever use the following social media sites or apps in the United States in 2014, 2022, and 2023, by platform
U.S. adults on harmfulness of social media usage for teens and kids 2023, by age
Adults in the United States who think social media usage is harmful for teenagers and children under the age of 18 as of October 2023, by age group
U.S. adults on harmfulness of social media usage for teens and kids 2023
Adults in the United States who think social media usage is harmful for teenagers and children under the age of 18 as of October 2023
Luxury consumers: social media activity related to brands Q1 2024, by age
Social media engagement of luxury consumers with brands and services worldwide in the 1st quarter 2024, by age
Luxury consumers: social media activity related to brands Q1 2024, by gender
Social media engagement of luxury consumers with brands and services in the first quarter of 2024, by gender
Luxury consumers: social media activity related to brands by region Q1 2024
Social media engagement of luxury consumers with brands and services in the 1st quarter 2024, by region
Share of people who made purchases through social media in Poland 2023-2024
Share of people who made purchases through social media in Poland from 2023 to 2024
U.S. teens: accessed social media platforms 2023, by frequency
Share of teens in the United States who use selected social media platform as of October 2023, by frequency
EU enterprises using social media 2015 and 2023, by type of platform
European Union enterprises using social media in 2015 and 2023, by type of platform
Reasons for interacting with social media ads South Korea 2023
Reasons for clicking on advertisements on social media platforms in South Korea as of July 2023
Leading reasons for using social networking services in Japan 2023
Most common reasons for using social media in Japan as of August 2023
Social media as a news outlet worldwide 2024
Share of adults who use social media as a source of news in selected countries worldwide as of February 2024
Chile: desktop social media market share 2024
Most popular desktop social media websites in Chile in June 2024, based on share of visits
Primary social media platforms among Millennials Vietnam Q4 2023
Primary social media apps among Millennials in Vietnam as of 4th quarter of 2023
Most used social media channels as news source Philippines 2024
Leading social media and messaging platforms for consuming news in the Philippines in 2024
Leading mobile social media platforms in Poland 2024
Leading social media platforms for mobile devices in Poland in March 2024
Primary social media platforms among Generation Z Vietnam Q4 2023
Primary social media apps among Generation Z in Vietnam as of 4th quarter of 2023
Leading social media platforms in Taiwan 2024, based on market share
Market share of major social media platforms in Taiwan as of May 2024
Leading social media platforms for news Thailand 2024
Leading social media platforms for news in Thailand in 2024
Leading social media apps to watch short videos Vietnam Q4 2023
Leading social media apps for watching short videos among internet users in Vietnam as of 4th quarter of 2023
Leading social media apps on Google Play Philippines 2024, by number of downloads
Most downloaded social media apps on Google Play in the Philippines as of June 2024 (in million downloads)
Average social media usage time per weekday Japan FY 2014-2023
Average time people spend on using social media per weekday in Japan from fiscal year 2014 to 2023 (in minutes)
Argentina: social media visit share 2024
Most popular social media websites in Argentina in June 2024, based on share of visits
Leading social media apps to watch short videos among Gen Z Vietnam Q4 2023
Leading social media apps for watching short videos among Generation Z in Vietnam as of 4th quarter of 2023
Leading social media apps to watch videos Vietnam Q4 2023
Leading social media apps for watching videos among internet users in Vietnam as of 4th quarter of 2023
Colombia: social media visit share 2024
Most popular social media websites in Colombia in June 2024, based on share of visits
Market share of mobile social media platforms Singapore 2024
Market share of leading social media platforms for mobile devices in Singapore as of April 2024
Chile: mobile social media market share 2024
Most popular mobile social media websites in Chile in June 2024, by share of visits
Social media platform usage for news South Korea 2024, by age
Rate of using social media platforms for news as of February 2024, by age group
Leading social media for desktop in Poland 2024
Leading social media platforms for desktop devices in Poland in March 2024
Social media usage frequency in Hungary 2023, by platform
Social media usage frequency in Hungary in 2023, by platform
Leading social media and messaging platforms for news in Sweden 2024
Leading social media and messaging platforms for news in Sweden as of February 2024
Leading social media apps for connecting with friends and family Vietnam in Q4 2023
Leading social media apps for connecting with friends and family in Vietnam as of 4th quarter of 2023
Most used social media and messaging platforms for news consumption in Romania 2024
Most used social media and messaging platforms for news consumption in Romania in 2024
Types of products bought through social media in Poland 2023-2024
Types of products purchased through social media platforms in Poland from 2023 to 2024
Most popular ad formats on social media according to consumers in Spain 2024
Most popular advertising formats on social media according to consumers in Spain as of March 2024
Leading social media and messaging platforms for news consumption in Portugal 2024
Leading social media and messaging platforms for news consumption in Portugal in 2024
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