Competition Leaves Snapchat and Twitter Behind
Social media user growth
A similar trend appears to be emerging for Snapchat, which is still immensely popular among teenagers, but struggles to break through to the masses. Over the past 12 months, Snapchat added just 15 million daily active users, bringing its total to 188 million.
As the following chart illustrates, Instagram, WhatsApp and Facebook each gained more users in the past year than Snapchat has in total. While Facebook now owns three separate platforms with more than a billion users (four if you include Messenger), Twitter and Snapchat fall further and further behind.

Description
This chart illustrates how many active users selected social media platforms have added between Q2 2017 and Q2 2018.