Internet
Social Media & User-Generated Content

Most used messenger by brand in the UK 2022

Published by

Alexander Kunst,

Mar 16, 2023

We asked UK consumers about "Most used messenger by brand" and found that "WhatsApp" takes the top spot, while "LINE" is at the other end of the ranking.
These results are based on a representative online survey conducted in 2022 among 2,885 consumers in the UK. Statista Consumer Insights offer you exclusive market research results from over 50 countries and territories worldwide.

Most used messenger by brand in the UK in 2022

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Number of respondents

2,885 respondents

Age group

18-64 years

Special properties

respondents who use instant messengers regularly

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Which instant messenger or video call services do you use regularly?"

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Alexander Kunst

Research Manager Consumer & Business Insights

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