This statistic shows the results of a survey on the most effective instant noodle Ramadhan-edition advertisement in Indonesia as of May 2019, based on the JAKPAT IndexAd score. During the period surveyed, the instant noodle brand Mie Sedaap scored the highest out of the three brands, with an index score of 82.3.
Most effective* instant noodle Ramadhan-edition advertisement in Indonesia as of May 2019
even distritbution of male and female participants
Method of interview
Online survey
Supplementary notes
*Based on the JAKPAT IndexAd scoring system, which is weighted as follows:
Purchase Intention 25%
Overall Liking 20%
Awareness 20%
Uniqueness 15%
Believability 10%
Relevance 10%
Survey participants were made to evaluate the Ramadhan advertisements of three of the most popular instant noodle brands in Indonesia. Each brand advertisement was evaluated by a group of 100 survey participants.
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JakPat. (May 28, 2019). Most effective* instant noodle Ramadhan-edition advertisement in Indonesia as of May 2019 [Graph]. In Statista. Retrieved December 11, 2024, from https://www.statista.com/statistics/1013006/indonesia-most-effective-instant-noodle-ramadhan-edition-advertisement/
JakPat. "Most effective* instant noodle Ramadhan-edition advertisement in Indonesia as of May 2019." Chart. May 28, 2019. Statista. Accessed December 11, 2024. https://www.statista.com/statistics/1013006/indonesia-most-effective-instant-noodle-ramadhan-edition-advertisement/
JakPat. (2019). Most effective* instant noodle Ramadhan-edition advertisement in Indonesia as of May 2019. Statista. Statista Inc.. Accessed: December 11, 2024. https://www.statista.com/statistics/1013006/indonesia-most-effective-instant-noodle-ramadhan-edition-advertisement/
JakPat. "Most Effective* Instant Noodle Ramadhan-edition Advertisement in Indonesia as of May 2019." Statista, Statista Inc., 28 May 2019, https://www.statista.com/statistics/1013006/indonesia-most-effective-instant-noodle-ramadhan-edition-advertisement/
JakPat, Most effective* instant noodle Ramadhan-edition advertisement in Indonesia as of May 2019 Statista, https://www.statista.com/statistics/1013006/indonesia-most-effective-instant-noodle-ramadhan-edition-advertisement/ (last visited December 11, 2024)
Most effective* instant noodle Ramadhan-edition advertisement in Indonesia as of May 2019 [Graph], JakPat, May 28, 2019. [Online]. Available: https://www.statista.com/statistics/1013006/indonesia-most-effective-instant-noodle-ramadhan-edition-advertisement/