Indonesia: relevancy of instant noodle product to the consumer 2019

This statistic shows the results of a survey on how relevant the advertised product (instant noodles) is to the consumer in Indonesia as of May 2019. During the period surveyed, the IndoMie brand instant noodles scored highest for relevancy amongst the survey participants, with 49 percent of survey participants stating that they found the product very relevant to their needs.

Relevancy of the instant noodles advertised for Indonesian consumers as of May 2019

Characteristic	IndoMie	Mie Sedaap	SuperMi
-	-	-	-
-	-	-	-
-	-	-	-
-	-	-	-
-	-	-	-

Download

Source

Show detailed source information?

Already a member?

Source

Use Ask Statista Research Service

Release date

May 2019

More information

Region

Indonesia

Survey time period

May 16th, 2019

Number of respondents

300 respondents

Age group

16-39 years

Special properties

even distritbution of male and female participants

Method of interview

Online survey

Supplementary notes

Survey participants were made to evaluate the Ramadhan advertisements of three of the most popular instant noodle brands in Indonesia. Each brand advertisement was evaluated by a group of 100 survey participants.

The question aske in the survey was as follows: "How relevant is the product in this ad to your needs?"

Citation formats