Knowledge of the upcoming Disney+ platform in the U.S. 2019

In a September 2019, 15 percent of adults based in the U.S. stated that they have been exposed to a lot of information regarding Disney's upcoming subscription video-on-demand (SVoD) platform called Disney+. In an attempt to capitalize on the massive SVoD market popularized by services like Netflix, Disney will launch its own platform to distribute content from all of the company's properties including Marvel and Star Wars.

Share of adults who have heard about Disney's upcoming streaming service (Disney+) in the United States as of September 2019

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Sources

Release date

September 2019

Region

United States

Survey time period

September 12 to 15, 2019

Number of respondents

2,201 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

The question was phrased by the source as follows: "How much have you seen, read, or heard about each of the following? Disney+, the upcoming online video streaming subscription service that will host Disney TV shows, movies and other content."

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Statistics on "Subscription video on demand market in the U.S."

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