Try our corporate solution for free!

Share of in-app vs. mobile web advertising budgets U.S. 2019

Published by Statista Research Department, Jan 14, 2021
In a June 2019 survey of marketers predominantly from the United States and the UK, it was found that 26 percent of responding industry professionals said their mobile ad budgets were equally divided between in-app and mobile web marketing efforts.

Share of budgets devoted to in-app vs. mobile web advertising according to marketers in the United States as of June 2019

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics
  • Incl. source references
  • Available to download in PNG, PDF, XLS format
Single Account
$39 $59 per month *
in the first 12 months
View for free
33% off until Sep 30th
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

© Statista 2022
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Use Ask Statista Research Service

Release date

October 2019

Region

United Kingdom, United States

Survey time period

June 2019

Number of respondents

400 respondents

Age group

18 years and older

Special properties

marketers

Supplementary notes

Original question: What's the split of your mobile ad budget between in-app and mobile web?
75% percent of respondents were from the United States

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* Prices do not include sales tax.

Statistics on "Mobile advertising and marketing in the U.S."

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Further Content: You might find this interesting as well

Statistics

Topics

Mobile advertising and marketing in the U.S. Mobile payments in the United StatesMobile app monetizationMobile commerce in the United StatesMobile advertising and marketing worldwide
Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.
Menu